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00:00Previously on The Apprentice...
00:10I want you to come up with an advertising campaign for jeans.
00:14..a foray into fashion...
00:16Emojeans. Emojeans. I love that.
00:18I'm sorry, I'm going to kind of veto that.
00:20..led by Mackay...
00:22They should be here by now.
00:24This is a joke. Hey!
00:26..the boys wasted time...
00:30..missed deadlines...
00:32We haven't got the full advert.
00:35..and got hot under the collar.
00:37I'm going to tell you what I want to tell you
00:39and you have to listen to it.
00:40Let me finish, please.
00:41..on the girls' team...
00:42Where the hell are the jeans?
00:44..project manager Jessica came apart at the seams...
00:48I'm sorry. She just lost the plot.
00:51..and the brand was ripped to shreds.
00:53I'm just not sure it says luxury.
00:55Probably mixed messages there for me.
00:58..in the boardroom...
00:59They're useless. Both totally, absolutely useless.
01:04..both teams were hung out to dry...
01:06I feel so angry. There's no winner here.
01:09..six candidates were in the line of fire...
01:12Karthik, you are a loose cannon.
01:15..but both project managers were let off the hook.
01:18On day two, I pulled it back together and I came back fighting.
01:21You better up your game on the next task.
01:23..and while Alana was warmed down...
01:25I don't feel like I'm in the background. This is so embarrassing.
01:28You are struggling.
01:30..it was Natalie...
01:32I gave my all. I've done the best I can.
01:34..who became the second casualty of the boardroom.
01:37You've been acquired. You're fired.
01:39Now 16 remain to fight for the chance
01:43to become Lord Sugar's business partner.
01:565am. Hello?
01:59Lord Sugar would like you to meet him at the Drury Lane Theatre Royal.
02:02The car's be leaving in 30 minutes.
02:04Thank you. Bye.
02:06Drury Lane, 30 minutes!
02:09You bunch of losers, get out your beds and let's go.
02:11I know Drury Lane, I just can't think of it right now.
02:14For some reason, my brain's not working.
02:16Drury Lane Theatre.
02:18Do you know that place?
02:20No, it's a theatre.
02:23Carthy, you've got, like, ten minutes.
02:26Yes!
02:37How horrific was that board drive? Ah, I'm not going back in there!
02:40I just absolutely went to pieces. Absolutely went to pieces.
02:43Did you?
02:46Theatre Royal, Drury Lane.
02:49Originally built in 1663.
03:19Good morning. Good morning, Lord Sugar.
03:21Now, this theatre is home
03:24to the musical Charlie and the Chocolate Factory.
03:28The lead character, Willy Wonka, was an eccentric sweet manufacturer.
03:32He was creative, he was a risk-taker,
03:35and more importantly, he understood what his customers wanted.
03:39So for your next task, I want you to design
03:42and manufacture your own range of sweets,
03:46which you're going to sell to the public and trade
03:49in the seaside town of Brighton.
03:52The team that makes the most profit will win,
03:55and as usual in the losing team,
03:58at least one of you will be fired.
04:01And now we're going to mix the teams up a little bit.
04:04Now, Alana, Jessica and Trishna,
04:07you're going to move over to Titan.
04:09Oliver, Paul, Karthik and Mackay,
04:13you're going to move over to Nebula.
04:17Now, Alana, you're in the bakery business,
04:20and I think it's time for you to perform now.
04:23You need to be the project manager on this task.
04:26Oliver, you don't make sweets, but you do manufacture food,
04:31and therefore I think you're the right project manager for Nebula.
04:36I'd like to reflect back to last week's diabolical task.
04:41I thought I was talking to a lot of braindeads,
04:44and we cannot have that again this time.
04:47Is that clear? Yes, Lord Sugar.
04:50OK, off you go.
04:53Two days to make a tasty profit from tempting treats.
05:00Today, teams must mass-produce their sweets.
05:03Tomorrow, push them to the public and businesses in Brighton.
05:10So when I was 16, I taught myself how to make chocolates.
05:13I taught myself how to make chocolatier,
05:15so hopefully you've all got confidence in me.
05:17Yeah, 100%. Amazing.
05:19The people of Brighton, they love unusual stuff,
05:22they love things that are different, and we can make it cool.
05:25We can do cocktails.
05:27While project manager Alana pitches contemporary candies...
05:31We can really engage with people, like,
05:33do you want to do a shop where it's actually a sweet?
05:36Yeah, yeah. OK, guys, great to be working with you all.
05:40Next door...
05:42One quick thing to say, the seaside town,
05:44it's becoming really more fashionable.
05:47Sausage supremo Oliver considers traditional sweets.
05:51OK, I think besides the seaside-themed sweets, OK?
05:56Is that the one? Sure. It's up to you.
05:59Yes, especially Brighton. OK.
06:01Next job.
06:03So... I'm going to split the teams.
06:07Decide who cooks up the candy in the kitchen...
06:10I'm going to lead the manufacturing side.
06:12..and who's on the corporate sales team.
06:15Paul, do you think pitching to the corporate company, would that...?
06:20I'll go wherever you want me.
06:22I think I'd like to maybe work a little bit closer with you
06:25to give you the support, so where you are, I'd like to be.
06:28That sounds good. I'm happy with that.
06:30So, um...
06:32I'm going to go with Mackay
06:35to manage the...
06:38Yeah, obviously the manufa...
06:40Not the manufacturing, the pitching.
06:43We're going to Brighton to do the corporate client pitch.
06:46Yeah. OK. Yeah. Yeah.
06:48Organising her team, Alana.
06:51Has anyone got any reservation to go to corporate?
06:54I strongly want to be in the corporate side.
06:56I'm not comfortable in the kitchen. Yeah.
06:58I've got a wife who cooks for me, so...
07:02Um, OK.
07:04I would put the two of you, and I'd put Safian in your team,
07:07and I'd put Safian sub-team leader.
07:09Because I think you're a strong leader. Yeah.
07:12Are you happy with that?
07:14Yeah.
07:1811am.
07:20Teams divide.
07:22I didn't want to be in the kitchen.
07:24Yeah, we saw that.
07:26I'm OCD. I'm very, very...
07:28You're like, my wife cooks for me. If I walk in the kitchen...
07:30Really? Cos you started telling me how to cook my dinner last night.
07:33No, no, no. When I walk in the kitchen, there's too many people.
07:35I can't touch anything.
07:37The sub-teams head to Brighton.
07:41For the rest, confectioners' kitchen.
07:44How are you?
07:46Offering everything from sticks of rock and slabs of toffee
07:50to fudge and pillow sweets.
07:53Oh, my God, this is so exciting.
07:55First task for Alana's team...
07:57What is everyone's, like, feeling on this?
07:59..pick two products to produce.
08:01The pillows are going to give us a bigger profit margin.
08:04Yeah. In terms of costings, I would go with pillows and toffee.
08:08Yeah. Perfect. I like it a little bit.
08:11Definitely not the toffee, it's too hard.
08:13Across town...
08:14It also sticks in between your teeth.
08:16..chewing over their choices...
08:18I think we've all agreed that the rock is the most desirable.
08:22..Oliver's team...
08:23Guys, I think the fudge is lovely.
08:25It's not about what you like, it's about what money we're going to make on this.
08:28In my eyes, the most appealing.
08:30Let's just stick with fudge, then, yeah? Fudge.
08:32..and the rock. And you're sticking with rock.
08:34..sold on traditional seaside sweets...
08:36Fish and chips, wow.
08:38..next, net the perfect flavour...
08:40That's interesting.
08:42It's very fishy.
08:43It is, I can smell it. I'm not eating that.
08:45The weather is hot, I think ice cream will sell, it's mainstream,
08:48but you need one weird and wonderful as well.
08:50Go on, try the salt and vinegar.
08:52Now, I'm getting quite a very salty aftertaste in my mouth,
08:57which is not pleasant.
08:59You do get, like, salted chocolate pretzels.
09:02It is quite an on-trend thing at the moment.
09:05How about do salt and vinegar fudge and the ice cream rock?
09:08Yeah. Agreed. That sounds great, OK.
09:15Oh, my gosh, cappuccino.
09:17..selecting sophisticated flavours for her sweets...
09:20Cappuccino in a toffee would be nice.
09:22..project manager, Alana.
09:24So, cappuccino toffee? Yeah.
09:26Happy? Happy. 100%.
09:31Here we go. Hello.
09:33Quickly, Alana, what flavours have you got?
09:35Cappuccino. What? Rum and coconut.
09:37Strawberry and champagne. Apparently it's delicious.
09:39So, strawberry and champagne is a definite.
09:41We've decided cappuccino on the toffee.
09:43Taste is very important, Alana.
09:45It's all about the taste.
09:47If they don't taste nice, we're going nowhere with this.
09:50Just be confident, trust your gut feeling and go with it.
09:53OK, we're going to have to go and cook now. Bye.
09:55It sounds good.
09:59Midday.
10:01I look good in this stuff, I can tell already.
10:03For both teams...
10:05So, you've chosen rock, quite a tricky one.
10:08..a crash course in candy-making...
10:10No-one will buy it if it's not perfectly round.
10:12Got to do quite a few things to get them perfect sticks of rock.
10:15And that also takes a lot of time.
10:18You need to be careful with a pillow machine.
10:20Don't put fingers in here. It's working now.
10:23Oh, my gosh.
10:25..in Oliver's kitchen...
10:28This is terrible, man.
10:30Oliver? Yes.
10:31Do you think the consistency of that is correct yet?
10:34..the rock's not rolling...
10:35It's all a bit of a learning curve.
10:37I know, but we don't have time for a learning curve.
10:40Move it again, it's going too hard.
10:42Get rid of the spatulas and start kneading them with your hands.
10:45Just do it with the hands, you think, yeah?
10:47Yeah, Kofi, if you can try and lift that up.
10:49Sticks of rock are pretty cheap and cheerful,
10:52very popular, but guess what?
10:54They're really hard to make.
10:56I'm struggling. I can see that.
11:01And I think they're going to be kicking themselves.
11:03It didn't go for something that would be a lot easier and quicker to make.
11:07Just make sure they don't go flat, OK?
11:11OK, careful, careful, don't break them.
11:13What does he do? He makes sausages.
11:16But... How?
11:18Don't ask me. I don't even know.
11:20Yeah, I think you're doing brilliantly.
11:23Give it up.
11:28Pretty sure I've got a massive sweat patch on my bum right now.
11:32Right through my suit.
11:34On the other team...
11:36Might as well just make the maximum amount that we can.
11:39Perfect. Sounds like a plan.
11:41Making toffee!
11:43There she blows.
11:44Keeping a close eye on her cooks...
11:46JD, don't just stand over there.
11:48..Alana...
11:49Do a bag, mix it, do a bag, mix it.
11:51No worries, no worries.
11:54I think it's a bit...
11:56I think I need to take off the gloves.
11:58I'm watching everyone, keeping an eye on everything.
12:01Have you messed them up? No. No.
12:03Because I know what it's like in a hot kitchen.
12:05The second you take your eye off the ball,
12:07things just go wrong.
12:09Guys, if we lose because we've not got...
12:11We're not going to lose, we're going to win.
12:13OK.
12:164pm.
12:19Brighton and Hove Albion Football Club
12:21looking to score a big order.
12:23I'm Paul Barber, I'm the Chief Executive.
12:25Alana's sub-team, led by Sophia.
12:28OK, so, yeah, we're here to discuss, potentially,
12:30you guys placing an order for us for these hard candies,
12:33which are the pillows.
12:34What about the colours?
12:35I'm a football fan myself.
12:36And what we were looking at, of course, was the colours of your club.
12:39So we obviously know you're blue and white.
12:41So we were thinking that you could have blue and white stripes
12:43across the suite.
12:44Because you guys will be making, probably, a big order.
12:46We're not talking about a couple of bags.
12:48So how do you feel about that?
12:50What are you gauging as a big quantity?
12:52Because we were looking at only spending
12:54about £200 to £300 with you.
12:57OK.
12:58I'm looking at more, sort of, the £400 mark.
13:02I would say, at this stage, we'd look to buy less than that from you.
13:05I understand what you're saying,
13:07but we're definitely confident on the product in terms of quality.
13:10You need to hear what we're saying in terms of what we can spend.
13:13Yeah.
13:14We'll go and work our backs off to make sure
13:17that this product comes to your expectations.
13:19If you're comfortable to place £400 order...
13:21I'm not sure if you're hearing us.
13:23Essentially, we're saying there's a ceiling.
13:26In terms of quality...
13:27Should we take this bit?
13:28Yeah, my colleague Courtney will go into, obviously, the pricing.
13:31How about this? I've just quickly worked this out.
13:34If we do 160 units at £1.90, we equal £304.
13:40So, would that sound fair to you?
13:43How about we say 190 units for £300?
13:49OK. Well, thank you.
13:53Sofyan annoyed the customer
13:55when the customer made it very, very clear
13:58that £300 was their maximum spend
14:00and, therefore, the team actually had to accept
14:02a very low price for a high quantity.
14:04Thank you very much. Thanks for your time.
14:06I think we've got an amazing deal.
14:08I don't think anyone else would be able to walk in there
14:11and get a better deal than what we did.
14:13PHONE RINGS
14:14Hi! It's Alana.
14:15So, Paul, on pen and paper, listen to these bags.
14:18We need you to make 190 bags.
14:21It's going to be the pillow ones.
14:23Blue and white stripes.
14:25They need to be ready by tomorrow morning.
14:27Cos this is a done deal. Yeah, OK.
14:29Bye. Bye.
14:31Right, guys, they've got an order for 190...
14:34Woo! ..of the blue and white stripy ones, OK?
14:37High-five me. Boom!
14:39Guys, please just listen to me.
14:41I'm worried about this corporate order.
14:43If yours is going to take five hours,
14:45it needs to take less, basically.
14:47Yeah.
14:50Sussex.
14:52An upmarket winery.
14:55Hello. Hello. Hi there. Hi.
14:57Here to shift sweets to the on-site shop, Rebecca.
15:02The products that we create are bespoke,
15:07so we've brought along some samples that we'd like to show you.
15:10Unfortunately, one of them has broken in the box.
15:16Which ones would your mind naturally prefer the idea of?
15:22I think the bag of sweets. Yeah. Cool.
15:25So the trade price that we could offer on creating 50 bags
15:29is around £1.50 per bag. Yeah.
15:32So that would come up to around £75.
15:36How does that sound? I think that's... I think that sounds good.
15:39I think that sounds... That sounds pretty reasonable. Yeah.
15:41Hi. It's so lovely meeting you.
15:43Thank you for spending time talking about our sweets.
15:46You're welcome. OK.
15:48Do you know in business, you'd say,
15:50how many people do you have here every day?
15:52And you'd calculate how many sweets you can sell.
15:55But they didn't do that.
15:57Mackay immediately said, 50 bags, £1.50, 75 quid.
16:03Who the hell comes all this way for £75?
16:08I've got the other call team ringing.
16:10I'm just going to answer that.
16:12Hi. Hi there.
16:14Do you have a moment? Yes.
16:16So we've managed to agree on a sale of the pillow.
16:20Great. And have you got any indication of numbers, number of bags?
16:25So 50 bags. 50 bags.
16:2750 bags, OK.
16:29Was that clear?
16:31These are flat, Oliver.
16:33Sorry? These are all flat.
16:35I know they are flat. Sorry, guys, we're trying to...
16:37Can you please concentrate?
16:39Oliver, can you put them off the phone if there's any...
16:42Right, guys, we'll speak to you later. Best of luck.
16:45Thank you. Bye, bye.
16:47You've got to concentrate, mate.
16:49You're as much a part of the production team as you are on the admin.
16:52I'm a confident project manager.
16:54Not really, 100%.
16:56So, guys, I think we'll swap Oli.
16:58If you want to go over to Nick Fudge.
17:00If you take over to Frances and Frances, you come over to me.
17:03The only thing I'm worried about is the production of the corporate batch
17:06and that we can get that done in the timescale that it's meant to be done.
17:09So... Come over here. I'm going to come over here.
17:15Seven o'clock.
17:19In Alana's kitchen...
17:20When I run the candy through, it doesn't seem to be cutting,
17:23so I don't know what's going on.
17:25It's not even turning on now, is it?
17:28Pillow machine seems to be broken.
17:31No.
17:34Alana. Alana, we can't use this batch. It's come out too light.
17:37Put it in the bin and move on. Don't worry about it, OK?
17:42Alana.
17:46You're doing a good job. Seriously, you're good.
17:48You're doing a good job. Just relax, calm down, OK?
17:51I'll give you a few minutes. Come out when you're ready, yeah?
17:53Alana has put herself and her kitchen under tremendous pressure.
17:58The machine does not appear to be coping.
18:00And if she can't pull it around,
18:01she's going to have nothing to deliver to the football club tomorrow.
18:04How would you feel if we changed the moulds?
18:06It's going to be the quickest we can get the client's order finished.
18:09Yeah. Perfect.
18:10We have got an hour and a half, so you need to go like the wind.
18:14Yeah.
18:188.30.
18:19Keep going, keep going. Come on, boys.
18:2190 minutes before kitchen's close.
18:23This is quicker than me. It's easier than me.
18:26So suck it and see.
18:29With the help of graphic designers...
18:32Guilties.
18:33Well, this is too baby pink. It's too...
18:35That's very much on trend, though.
18:37..both sub-teams create brand identities.
18:40Another colour, maybe, to bold it.
18:42Oh, no, no.
18:48My arm is literally about to fall off.
18:50Oh, I'm making a mess of these.
18:54Have you had any thoughts on the OLP of the fudge yet?
18:57If you just concentrated on that, we'd all be fine.
18:59Why are you worrying about pricing and all that?
19:01We're not arguing. We just need to get this done.
19:05Ten minutes left.
19:07The machine broke.
19:08But we made the best of a bad situation.
19:11Final push on those.
19:12Whatever, guys, it's my workout for the day.
19:14Come on, boys. Come on, boys.
19:17I'm done, I'm done.
19:2010pm.
19:22Group hug, group hug.
19:23Well done. Well done, guys.
19:27Suites boxed, it's back to the house.
19:31Tomorrow, seek-out sales on the seafront.
19:34Now I'm never going to eat a toffee again.
19:4110am. Brighton.
19:46I never imagined putting vinegar into fudge, ever.
19:50It's kind of, like, sour. A little bit.
19:53Base for both teams, the Grand Hotel.
19:59For Oliver's team, Suck It and See.
20:02Right, listen, guys, we've got a big day ahead of us.
20:04Salt and vinegar fudge and ice-cream-flavoured rock.
20:08I want to discuss this rock, this rock price, OK?
20:13I think three for something.
20:15Fudge is two for five is good.
20:16Three for six.
20:17Two for... Sorry?
20:18Three for six.
20:19OK, sorry, guys, two for six for the fudge.
20:21Three...
20:22OK, start again.
20:23Yeah, fudge, two for five is good.
20:25Two for five, yeah.
20:26Siri, I don't know about you lot, but I'm completely confused.
20:29What is your strategy, Oliver?
20:31My strategy, Karen, from what I understand...
20:33I'm trying to ask the guys to think on their two feet here.
20:36Oliver, just make some decisions.
20:38OK.
20:39Tell us what you want us to do and we'll do it for you.
20:41Am I right in thinking Kartik is joining my team now?
20:43Yes, he is.
20:44Oliver, I don't sell to trade.
20:45What I do is I talk, I'm an extrovert.
20:47The decision is yours, I don't want the label of a disruptor.
20:50I'll go, I'll go.
20:51You know what, I'll go, it's easy, I'll go.
20:57For Alana's team, Guilties.
21:00We've got, like, a lot of stock, a lot of stock.
21:03Champagne and strawberry sweets and cappuccino toffee.
21:07This is the corporate order that we made yesterday.
21:10We had a little bit of an issue.
21:12Well, one of the machines broke.
21:14These are what we had to produce in the end.
21:16What I can do, I can go in there,
21:18see if I can squeeze more money out of it.
21:20We went the extra mile.
21:21We did do footballs and the only way...
21:23Please don't rub them up the wrong way.
21:25..to split the football in half.
21:26Please don't rub them up the wrong way.
21:28Is it all right if we take one of your guys,
21:30cos obviously it's only three of us?
21:32I'll go trade, it's not a problem.
21:34Yeah, no problem.
21:38Next, for Sofian's half of the team.
21:41Sof, I really don't think we should be trying to get more money out of them,
21:44cos if someone came to me doing that,
21:46I'd think you're a cheeky little bastard.
21:48Deliver their mixed bag of sweets to Brighton FC.
21:52I just don't want to muck up a deal that we've done
21:54and obviously we're not delivering what we said we would.
21:56That's my bit, don't worry. You don't worry about that.
22:02Good to see you. Good to see you again.
22:04I just need to inspect the products now, if that's all right?
22:06Yep, absolutely.
22:07So what we did, so we spoke to the production line,
22:09they've done like a football split in half with two colours,
22:11so we went the extra mile to do that for you.
22:13Really?
22:16They are half footballs a split.
22:18They're half footballs, though, so...
22:20And there's no such thing as a half football.
22:22Yeah, but it's kind of... It's a bit quirky, it's fun.
22:25It's not... It's not what we agreed, though.
22:28Your fans will get the two split football out and put it together
22:31and obviously it makes it a football in your colours.
22:34That's the best we could have done.
22:36That's the closest we could have got to a football.
22:39I'll give you guys the benefit of the doubt and we'll accept them in.
22:42Thanks so much, Tony. No problem.
22:44Thanks, Tony. Cheers, Tony. Thank you.
22:46As I'm putting them together, I'm like,
22:48please look like a football, please do look like a football.
22:50He loves the pillows, the pillows are amazing.
22:52I was that close to actually ask for more money.
22:58Lunchtime.
23:00Here's the tricycle.
23:01Stocked up, Oliver's sweet sellers...
23:04So what should I do, Oliver?
23:06Suck it and see!
23:08..hit the streets.
23:09It's interesting getting some fudge today.
23:11£3.
23:12£2.50 or £4 for the handmade fudge.
23:14That's three quid each. OK.
23:16Or it's two for five. Cool.
23:17It's £2.50, I can give you something even better.
23:19Someone's selling fudge for £3,
23:21someone's selling fudge right next to them for £4,
23:23someone's doing a deal for £2.
23:27I don't know what's going on.
23:29You buy two, you get the third free.
23:31It's good, isn't it? It's good, isn't it? Yeah?
23:33But actually, people like the look of it.
23:35People are willing to buy, they're here to buy.
23:37They're selling a lot of product.
23:39That's for you, then.
23:41That's absolutely brilliant. Have a lovely day.
23:45For Alana's team...
23:47Hello! How are we?
23:49..the hard sell.
23:51Me and the team were up till 11 o'clock
23:53making this lovely toffee and strawberry sweets.
23:57Oh, no, you definitely don't need the sugar!
23:59Would you like some sweets, ladies?
24:01Are you sure, ladies?
24:03Have a very good time in Brighton, yeah?
24:05They're having lots of interest here,
24:07but not much in the way of sales.
24:09Are you all right there, ladies?
24:11Can I tempt you to some cappuccino seaside toffee?
24:13I literally just repulse people. I repulse them.
24:15They really need to ramp it up a bit,
24:17because they've spent an awful lot of money on ingredients
24:19and they've got a lot of stock to shift.
24:21Are you still interested in your homemade toffee?
24:23And you can get champagne pillows as well!
24:27I guess not.
24:29At the winery, delivering their corporate candy...
24:33Is it possible to try them, mate? Yeah!
24:35..Oliver's sub-team...
24:37They are delicious.
24:39They're genuinely nice.
24:41..deal agreed yesterday.
24:4350 bags at £1.50 each.
24:45We actually made a load more,
24:47but we thought we'd bring the additional batch
24:49that we made with us today.
24:51So we've got another 50, in fact,
24:53if you would like to.
24:55We could offer the lot at £1.20.
24:57Well, I mean, I would take...
24:59I would take the lot for £1 per bag.
25:01Ooh! OK.
25:03Could we meet you in the middle and do £1.10?
25:05£1.07. If we can do £1.07...
25:07That's fine. £1.07 would be good for £100.
25:09Would it deal? Fantastic.
25:11Thank you so much.
25:15100 bags for £1.07 each.
25:17And the original deal, I believe,
25:19was £1.50 a bag.
25:21Went down...
25:23What was it? 40-odd pence a bag.
25:25So, do we have any more in the car?
25:27There are more in the car. Shall I go and get them? Go get it.
25:29Ridiculous.
25:31They're fucking shambles, this lot.
25:33SHE LAUGHS
25:3510, just in case, cos they're idiots.
25:37Might not even be able to count that.
25:39Right.
25:41Joke.
25:436,
25:457,
25:478, 9,
25:4910.
25:515, 6...
25:53I hope your customers will enjoy.
25:55Thank you very much.
25:57Bye!
25:59All right, cheers. Thank you very much.
26:01Good job, guys.
26:03Yeah!
26:05Well done.
26:07Paul, thank you for coming.
26:09OK, guys, I just want to have a quick chat.
26:11With sales slow,
26:13a plan to shake up prices from Alana.
26:15I'm thinking two for six.
26:17Two for six pounds. Yeah.
26:19Because we need all the sales we can get at this point.
26:21OK, perfect. Yeah. OK, let's do this.
26:23Do you like handmade toffee?
26:25I can see you eyeing them up.
26:27How about two for six?
26:29Just the one for now, I think, if you want.
26:31That's lovely. Thank you.
26:33You want the pillows? Grace?
26:35Fantastic. So that's two for six pounds, please.
26:37Brilliant. Would you like two sweets?
26:39One for £3.50, two for £7.
26:41Would you like any? No? Samuel?
26:43Yes. Are you selling them two for seven?
26:45Yeah. Don't change the price.
26:47I'm getting more, if anything. It's a good thing.
26:49Two for seven. We can't all be selling at different prices.
26:51Hello, how are you doing?
26:53Samuel thinks he's always right,
26:55and...
26:57he's not.
26:59Hello, ladies, how are you doing?
27:01Being project manager is so stressful.
27:03Just need to keep going.
27:07Looking to sell more of Alana's sweets in bulk.
27:09I've got a pricing strategy
27:11where we can sell for a lot more, trust me.
27:13Professional salesman, Sofian.
27:15Sell them at a higher price to trade.
27:17No, no, you're getting it wrong.
27:19We sell it for a lower price to trade.
27:21You've got that all mixed up, Sof.
27:23Trust me.
27:25Trust me means just stick to my plan.
27:27Can't interrupt.
27:31Very quickly, so we've got
27:33handmade luxury toffees
27:35using fine ingredients.
27:37These are strawberry and champagne.
27:39These are unique.
27:41Give me ten of these and ten of these.
27:43That's 20.
27:45Just give me your price.
27:47130, I'm happy, and you'll be happy.
27:49Trust me.
27:51No, I'm not happy.
27:53Ten units, we move, you're happy, we're happy.
27:55Deal.
27:57Fantastic.
27:59How long have you been in this business?
28:01All my life.
28:03You're sure about that?
28:05This is it.
28:0724 hours.
28:09Obviously, it's a small order.
28:11It's not what we wanted.
28:13Are you happy for us to go down?
28:15Start high.
28:17If we get a big order, happy days.
28:19If we don't, then we move on.
28:23Have you seen Middle Street?
28:25On the other team, pushing their traditional sweets
28:27to traders.
28:29Bond Street Lane, Bond Street is there.
28:31I'm going to stay here with the goods,
28:33because I don't think we should just cut them in.
28:35It's a small shop.
28:37Leading the pitch...
28:39Hello.
28:41We wanted to show you our sweeties.
28:43Management consultant, Alexandra.
28:45They are a one-off, and they are really lovely.
28:47Lovely product.
28:49So the rock is retailing at...
28:51It's 95p.
28:53No, that's trade.
28:55Sorry, it's trading at 95p.
28:57It's retailing at £1.50.
28:59The pillows are retailing at £2.50.
29:01£2.50.
29:03And how much are you charging for those?
29:05I don't know.
29:11£1.25, trade price.
29:13We like these two.
29:15Oh, good.
29:17£50.50.
29:19So that would be £47.50 for these.
29:21Is that right?
29:23That can't be right.
29:25OK, so calculate that again.
29:27Total of £100.
29:29You know what?
29:31We can make that work.
29:33Can we take the cash?
29:35Deal done for the sweets.
29:37And the fudge?
29:39It just looks a little bit ropey.
29:41Thank you, bye.
29:43No sale on the salt and vinegar fudge.
29:45So we sold rock at 75p.
29:4720p below what we wanted, right?
29:49Yeah, basically.
29:51Maybe we should have said a higher retail price.
29:53Time's running out.
29:55Here you go.
29:57Sake! Who wants some sake?
29:59Mid-afternoon.
30:01I want to get on this cycle and draw some attention.
30:03Do you want to put the umbrella down?
30:05Yeah, let's put the body down. We don't really need it.
30:07If this goes badly wrong, I'm calling you personally responsible.
30:09OK.
30:11I've got it, I've got it.
30:13Hiya.
30:15We use very, very expensive, fine ingredients.
30:17Sound like a deal?
30:19Yeah, go on.
30:21Brilliant.
30:23Have a great day.
30:25Go, go, go.
30:27So have a little nibble.
30:29I don't know if you're normally a fudge lover.
30:31The flavour is salt and vinegar,
30:33but it's quite subtle.
30:35The aftertaste is a little bit odd.
30:37Thank you so much anyway.
30:39Yeah, run, run, run, run, come on.
30:41I can see the sea.
30:43Right, guys, come and get your candy.
30:45Come here, roll up, roll up.
30:47Hold on, hold on, hold on.
30:49Oliver, Oliver, there's all tables there.
30:51We've got to get through there.
30:53OK, I'll turn it round, I'll turn it round.
30:55So where are we going now?
30:57Look, next to the fish and chip shop.
30:59Look, there in front of you.
31:01I know, I know, I was just checking what it was like.
31:03Hard work.
31:05What we have here is some salt and vinegar fudge.
31:07Is that a no?
31:09OK, fine, no problem.
31:11You can let go, you can let go.
31:13Oh, Ollie, please slow down.
31:15Coming by your rock, everyone.
31:17And bring your money.
31:19These do go with the hair as well,
31:21they match very perfectly.
31:23Back on the beach.
31:25There we go.
31:27For Alana's team, a sugar rush.
31:29I hope you love it, thank you so much.
31:33Perfect, there you go, and enjoy, they're absolutely delicious.
31:37Hi, it's Alana.
31:39Yes, I can hear you speak.
31:41Come to us, please, and we'll all sell down here, OK?
31:43One second, right.
31:45I think we've got opportunity to go back to trade.
31:47We need you here, it's mad busy.
31:49I want to carry on to trade.
31:51Let's just do what she says, she's the boss.
31:53I need to go back to the hotel and grab the last box of toffee.
31:55There's loads of toffee left there.
31:57Let's not go to the hotel,
31:59that's a waste of time.
32:01Or hang up on me.
32:03We've got loads, we've got loads.
32:05Tell her what we've got on us.
32:07Tell her what we've got now.
32:09Stop telling me that's all right.
32:11I'm not getting angry, I'm not getting angry,
32:13I'm just saying.
32:15I'm not getting angry, I'm just telling you my point,
32:17cos you're not listening to my point.
32:19Hello?
32:21What's going on?
32:23There is 300 toffees left at the hotel and labelled.
32:25Do you want me to go and get them or should we just drop them?
32:27Just come straight here with all the stuff.
32:29Ah, cool, cool, bye-bye.
32:31Bye.
32:33Do you want a fudge? Perfect.
32:35Now pedalling on the promenade...
32:37Get your hand-crafted rock here.
32:39..for Oliver's sales team...
32:41Yeah, have a taste. ..takings tick over.
32:43I'm going to give... Buy two, get one free.
32:45So you get three for ten.
32:47That's cheaper than four pounds.
32:49There you go.
32:51That's how you do the magic, you see.
32:53I think this is it, you know.
32:55I may be an IT project manager, but I think deep inside
32:57I'm the best salesman in the universe.
32:59Not in the world, in the universe.
33:01LAUGHTER
33:03Let's go, go, go, go, go, let's go.
33:05Ten minutes to go.
33:07Come over to here, come over to here.
33:09Come and get your pillows,
33:11strawberry and champagne, one pound.
33:13Only one pound here, sir.
33:15Give me one pound.
33:17Yeah, these are better quality.
33:19That way, let's go that way, let's go try some more places.
33:21Yeah, go, go, go, go, go, go. Fish and chip shop.
33:23Is the owner or manager here at all? No.
33:25Anyone wants to give me 50 pounds?
33:27Quickly, sir, here, get yourself a bargain, last minute.
33:29Have you got a pound at all?
33:31I thought you pounded for a bag of fudge.
33:33Guys, have you got a pound?
33:35Guys, come on.
33:37How much do you like to pay?
33:39Ten, ten, ten, it's done, it's done, it's done, it's done.
33:41Hey, guys, it's yours.
33:43Guys, that's time. We're done.
33:45We've got rid of pretty much all the stock.
33:47We did it!
33:49CHEERING
33:59Six o'clock.
34:01Oh, that is one big box of fudge.
34:03Absolute rubbish, man.
34:05This is basically a disaster, isn't it? Let's face it.
34:09This is the most costliest product, and we have got it all.
34:13We should have made sure that we had a concrete plan of action.
34:17Did you at all, at any point, say,
34:19guys, we need to focus on just the fudge?
34:21Listen, it's like dealing with children at some point.
34:23I stood back and watched and just watched what was going on,
34:25because, do you know what?
34:27Standing back and watching isn't the answer, seriously.
34:29No, no, no, no, no, no, no.
34:31What is your point?
34:33The point is, is if people listened in the beginning,
34:35we would have known what was needed of us,
34:37we wouldn't have been having to go through this three or four times,
34:39and we wouldn't be in this situation.
34:41Oh, really? Yeah.
34:45Tonight, sweet takings will be totted up.
34:49Tomorrow, the bitter truth in the boardroom.
35:03You can go to the boardroom now.
35:25Well, this task was all about making concrete plans.
35:29Well, this task was all about making confectionery.
35:33Well, they say that sugar is bad for you,
35:35and this sugar's going to be very bad for one of you today, that's for sure.
35:39I think I'll start with Nebula.
35:42Oliver, I made you the project manager.
35:45That's correct. OK.
35:47So I went for the fudge,
35:49which I thought was quite a sort of high-ticket item,
35:52and the rock.
35:54And the fudge was actually salt and vinegar.
35:57I tried to be quirky with my choice.
35:59Salt and vinegar? Did it taste of salt and vinegar, or what?
36:02There's an aftertaste of the salt.
36:04OK. And you came up with a name for your jam?
36:08Oh, yes.
36:10It was Suck It and Sea.
36:12Sea spelt S-E-A, though.
36:15Right. Quite quirky.
36:17Let's get into the kitchen, shall we?
36:19I'd like to know who was the chief cook and bottle washer.
36:22We took it in turns, actually, Lord Sugar.
36:25So it was Karthik...
36:28No, first of all, it was you and Karthik started Manufacturing Of The Rock.
36:32I dropped it on the floor. You dropped it?
36:34It got dropped.
36:36But, you know, mistakes happen, and we then got into the flow of things.
36:40Someone else could have done that, Karthik.
36:42You'd be screaming at them, wouldn't you?
36:44No, Lord Sugar. I've changed now.
36:46He was very calm, Lord Sugar. He was a pleasure to work with.
36:49I see. Really. Oliver?
36:51You run factories. You run a sausage factory.
36:53I don't exactly run a factory.
36:55I do know how to make sausages,
36:57but this was a completely new industry to me.
37:00Well, come on, don't try and duck it.
37:02You know, it's a production line, isn't it?
37:04We completed all of our manufacturing on time.
37:07I had a lot of support from everyone.
37:09Was you Willy Wonka or...?
37:11An oompa-loompa. Which one was you?
37:13I guess I'm an oompa-loompa.
37:15I think he really tried, to be fair.
37:17I tried. It was a lot going on.
37:20You were going to sell stuff to the public in Brighton,
37:23but you had to sell stuff to corporates.
37:25Yes, we went to a wine manufacturer.
37:27This is what you sold to the corporate client, yeah?
37:30Yeah. How much did they take?
37:32They took 50 bags at the initial start.
37:34Right. And how much did they pay?
37:36They paid 1.50 per bag.
37:38Oh, no. Well, if I can explain.
37:40So we went to deliver the order, we gave them the 50 bags,
37:43but in addition we said that we actually have some more
37:46of the same product and we would like to see if they were interested.
37:49What actually happened, Lord Sugar,
37:51was instead of Mackay concluding the first deal at the 1.50
37:54and then upselling the remaining extra that we had produced,
37:57he then just reduced the price to £1.07.
38:00£1.20. £1.07, I think the final price was,
38:03and you lost 43p a bag, over 100.
38:06You sold the same guy the same stuff for a lower price.
38:09You talked yourself down.
38:11This was a task of selling sweets. It's not a limbo dance.
38:14In hindsight, it was a little bit of a mistake.
38:18Now, tell me, when you went to Brighton,
38:21how did the teams split there?
38:23Well, I, Lord Sugar, made an executive decision to move Paul across.
38:28That's not true at all. I think Paul got tired of you
38:32not making a decision and put himself across.
38:35So Paul moved across and became part of the trade team?
38:39Yeah. OK. And the rest of you?
38:41We went off to sell.
38:43What was your retail price and strategy then?
38:46It was a really tough one. I was going through...
38:49How about, just tell me this price.
38:51OK, so we started off with £4 for the fudge.
38:54Yeah. And then I think we went with £2.50 for the rock.
38:58And was it £2.50 for the pillow sweets, or £2?
39:02That's what you started with. Yeah, yeah.
39:04And actually, quite a few sales were taking place, to my understanding.
39:08As the day progressed... You mean to your understanding?
39:11Where was you then? Well, I was doing a number of things, Lord Sugar.
39:14Like trying to get people to come to the tricycle.
39:17Just the tricycle you rode down into the bollards, was it?
39:20I wanted to create a sight spectacle and try to draw...
39:23Well, you did that. You did that for sure.
39:27All right, good project manager?
39:31I think, to be fair, he did try his best.
39:33His best just was in a different direction than...
39:36You're being polite? Yeah.
39:39OK, Titans.
39:41Now, Alana, the cake maker, what did you end up making?
39:45We made cappuccino toffee. Right.
39:48And we made strawberry and champagne pillow sweets.
39:51Your brand name was...? Guilties. Guilties. Guilties. Mm-hm.
39:55Now, quantities.
39:57So, basically, we worked out that if we did 12 sales an hour per member,
40:01that would be 60 sales an hour, times by six hours of selling,
40:04which would be 360, round up, each team...
40:06I'm going to get a nosebleed. Sorry.
40:08Take another breath, cos a little sip of water.
40:11Should have made Gobstoppers, never mind about fudge.
40:14Just calm down a little bit, OK?
40:16To put it in a nutshell, they just wanted to go hell for leather
40:19and make whatever they could in the time period. Right.
40:22OK. Now, the corporate client, Brighton Football Club.
40:25Yeah, they were very shrewd negotiators.
40:28I thought you were supposed to be that.
40:30Yeah, well, we, um...
40:32What we did, I think, from negotiating,
40:34the negotiation, I think, went really well,
40:36and our aim was to get a massive order in terms of volume,
40:39but they turned around and said that their maximum spend is £300.
40:43You went in with a higher price, you then went with another higher price.
40:46I think you irritated the guy. You almost lost it.
40:49You think you did the business for the Seagulls,
40:51but it sounds to me like the Seagulls did the business on you, quite honestly.
40:55So, on day two, we went to start selling.
40:59Now, Samuel, you decided to take it upon yourself to increase the price.
41:02That's correct, Lord Sugar.
41:04And then your boss came along and said,
41:06-"What are you doing?" -"I said, right, we're going to do two for six."
41:09That's not correct, no.
41:11I said to you that the sweets are selling really well,
41:13so just do £3.50 a bag, and then you said I should not do that.
41:16No, that's not why I said no to you.
41:18I said no because we had a pricing strategy,
41:20and you were going off and charging...
41:22I could understand if you had 20 branches of shops,
41:25and he was in one branch,
41:27and the shop up the road was another branch,
41:29and there's no consistency...
41:31I know what it's like when people come back and say,
41:33-"I've had it cheaper from..." I didn't want that.
41:35Fine. That's the answer, then?
41:37No, that is. That's fine. I see.
41:39Now, coming the end of the day...
41:41Yeah, I called Sofiane and said,
41:43-"Can you come back with all your stock
41:45so that we could have some more stuff to sell?"
41:47And we wanted all of us together. They said no, didn't they?
41:50Yeah, he said no, yeah. OK.
41:52If she's in charge and says come back, why are you arguing with her?
41:55I mean, we was doing well in the trade, and...
41:58You weren't the project manager, OK?
42:01Generally speaking, then, how was your project manager?
42:04She was good. Quite good.
42:06She stuck to her decisions, she didn't kind of get swayed,
42:09and, yeah, I thought she was good.
42:11So, Claude, perhaps you'd like to rattle off, then, for me,
42:15the Titans figures.
42:17Well, Titans' total sales was £1,215.09.
42:22They spent a total of £429.43 on ingredients and packaging,
42:28giving them an overall profit of £785.66.
42:32OK.
42:34Karen?
42:36Well, Nebulas spent a lot less, just £207.75.
42:41But they sold a lot less, too,
42:43with sales totalling £822.83,
42:47giving them an overall profit of £615.08.
42:52Well, Titans, you've done it.
42:56So, after all that sugar, I've got a treat for you
42:59that'll have you bouncing off the walls, actually.
43:02Now, Ryan Doyle is the two-time world champion freerunner.
43:06He's going to give you a masterclass in freerunning.
43:09So, well done, and I'll see you on the next task, OK?
43:20I can't cry any more!
43:23Well, Team Nebula,
43:25at least one of you will be leaving the process today, OK?
43:29Off you go.
43:36Oh, God!
43:38Hi, guys.
43:40Wow!
43:44Congratulations on the win.
43:46We're going to be doing some parkour and freerunning.
43:48Bounce.
43:50Everyone supported me and it was a really amazing task
43:53and I'm super happy.
43:56Alana's a PM, she looks like she's a bit worried all the time.
44:00We need to be a little bit more confident when you're leading a team.
44:03Lean, lean, lean, lean.
44:05I had so much to prove.
44:07Oh, here we go.
44:08I feel like now I can just get back to doing what I'm good at
44:11and not have so much pressure on me.
44:13Yes!
44:20So, guys, obviously I was new to this, I haven't managed...
44:25We're all new to that.
44:27I think what we need to figure out here, who actually was the weakest link?
44:30I think it all went wrong when Oliver was appointed project manager
44:33and whilst we're still in the losing position,
44:35it could have been far worse had we just left it to him to make the decisions.
44:39The weakest link would have been Alexandra
44:41in terms of the fact that she did make mistakes on the pricing.
44:44I corrected myself, though. I corrected you, in fact.
44:47You corrected yourself to a wrong price and then I re-corrected you.
44:50Yeah, that is correct, that is correct.
44:52To be fair, I don't think that was very good.
44:55Paul and Mukai seem to have formed this, like, alliance,
44:58even though they had a fight in Brighton.
45:01At the end of the day, Paul, he didn't make a sale and I did.
45:04Paul is putting the blame at my door to divert attention from himself.
45:08It seems like there was a big screw-up with this trade deal
45:12and I do think I did enough as a project manager.
45:15You can't be in two places at once.
45:29PHONE RINGS
45:31Yes, Lord Sugar? Yes, could you send the candidates in, please?
45:35PHONE RINGS
45:44Now, I'm still confused as to the strategy,
45:48particularly on pricing.
45:50It was £2.50 for the rock and it was £2.50 for the...
45:54For the apple and then dual bonds for the rock.
45:56£2, sorry. Yeah, it was £2.
45:58You can't remember now, you couldn't remember on the day.
46:01You know, you're... £2.50 for the rock, that's what I said.
46:04You're the project manager
46:05and you don't know the price of your own products even now.
46:07There was just different pricing.
46:09I actually got confused myself when I was selling.
46:11I can admit, Lord Sugar, there was no price... No price?
46:14..no price set.
46:15In terms of the fudge...
46:18The whole lot here sounds like a bit of a fudge.
46:20So, where do you think this task failed, then?
46:23Well, I think there's been disagreement on the trade team.
46:26Well, you weren't very good sellers, were you?
46:28The most lucrative product was the fudge
46:31and I don't think you sold any, did you, the trade team?
46:34Why is that?
46:35Ultimately, the problem with the fudge was the fact
46:37that it was a salt and vinegar fudge
46:39that actually wasn't very appealing in concept.
46:42Although Mackay was great to work with,
46:44I think we probably could have had a bit more of a plan
46:47of where we were going to go
46:49and target the right kind of shops to sell the fudge.
46:51We sold all of our fudge. It's...
46:55Now, on the corporate side, Mackay,
46:58you went back to this fellow
47:00that you'd previously sold some stuff to for £1.50, right?
47:05Yes, Lord Sugar.
47:06And then you went to the same guy
47:08and you sold him another load for £1.07.
47:11I did warn you about that and I told you on several occasions
47:15not to give away money for no reason.
47:17OK, and Alexandra, while we're with you,
47:19what did you actually do in this task?
47:21Well, I did my very best to sell, but I should have contributed more.
47:25Out of the £700-odd worth of sales,
47:31Alexandra, £100.
47:33Paul, zero.
47:35After the task had finished,
47:37I was a little frustrated with the events of the day
47:39and I started to vent a little bit.
47:41I did point out to Mackay it wasn't a personal thing, but...
47:44But you did call him crap, didn't you?
47:46In all honesty, Karen, yesterday went crap.
47:48We ended up with all the fudge.
47:50There's no other way of dressing it up. It went crap.
47:53There was that argument, let's say, between Paul and Mackay,
47:57but then in the coffee shop now, when we were having our discussion,
48:01suddenly all the blame seemed to be going on me,
48:04and I can't help but think that, Mackay,
48:06maybe you feel a little bit afraid of Paul
48:08and you want to pin the blame on me.
48:10No, not at all.
48:11And, Paul, you decide to align yourself with a sub-team leader.
48:14I don't know what it is, but even though I didn't make a sale,
48:17but I'll blame it on Alexandra.
48:19You're actually sitting as one amongst a group of four,
48:22throwing Slehanda my way.
48:24Alexandra, you wanted your opportunity to sell,
48:26and you went in and you mistold them twice.
48:29Oliver, which two people are you bringing back into this ballroom?
48:35It's a very hard decision, Lord Sugar.
48:37Well, you can't make decisions anyway.
48:39I can, Lord Sugar.
48:40It's going to have to be...
48:44..Paul and Mackay.
48:46OK.
48:49The rest of you, go back to the house.
49:00I'm going to have a chat with Karen and Claude.
49:02At least one of you is going to be fired.
49:13You know, as far as Oliver's concerned,
49:15the basic fundamentals of this task, he's not grasped.
49:19I think that he has clearly got some business acumen,
49:22but he's got some strong characters and he couldn't manage them.
49:25Mackay, highly qualified, travelled the world,
49:28been everywhere, done everything.
49:31He certainly has an air of superiority about him,
49:34which I think does rub people up the wrong way.
49:37This bloke, Paul, zero sales.
49:39He's clearly a bright guy, but he lacked energy.
49:44Well, he certainly looks like he's got the hump.
49:49Yes, Lord Sugar?
49:50Yeah, could you send the three of them in, please?
49:52Yes, Lord Sugar.
49:54You can go to the ballroom now.
49:57MUSIC FADES
50:12Oliver, it would be interesting to know
50:14why you brought Paul back into this boardroom.
50:17Lord Sugar, the reason I brought Paul in
50:20was because there was nothing to show for it, i.e. zero sales.
50:24I think it's a bit ludicrous.
50:26Yes, I didn't make a sale, but the opportunity didn't present itself.
50:30However, I produced the best fudge, so I did that.
50:33I just always said to myself, I had to go out and sell.
50:36Even though I was project manager,
50:38I was trying to multitask the whole time,
50:41thinking of new, innovative ideas, quick decisions,
50:45and I think you've just got to run with your head in these decisions,
50:49no matter what, and...
50:51You know, you are half waffling now, my friend.
50:54You really are waffling.
50:56Right now, your future is looking about as bright as one of your pigs,
50:59to be honest with you.
51:01Lord Sugar, I have a business.
51:03I'm asking you a simple question. Yes.
51:05Why you brought him back, so you're saying zero sales
51:08because he was in the trade team?
51:10And there was a disagreement in the trade team.
51:14That is another reason.
51:16After the whole day's activities had finished,
51:19myself and Macquire exchanged words, but it didn't disrupt the team.
51:23You were frustrated, weren't you? I was frustrated.
51:26Can you hack this process, do you think, Paul?
51:28I mean, I'm wondering, because these two people here
51:31think you could be very, very moody.
51:33Ultimately, whether I get moody or not,
51:35I still stick with the team and try to deliver the team goals.
51:38If I'm honest, Oliver's been carried on two tasks,
51:41and on this task, you just know you wasn't anywhere.
51:44In fact, myself, Fran and Gronja were the ones making the decisions,
51:48because you were unable to. That is true.
51:50That's not true. I'm sorry, it's true.
51:53I led the team, Paul, and I wanted to succeed in this.
51:58Now, what's Macquire doing here?
52:00I didn't want to bring Macquire here at all.
52:04However, I can't be in all of these places at once, Lord Sugar.
52:08It does rely on another aid on the trade team
52:12to make these decisions as well.
52:14Oliver, in terms of the corporate client, we sold 50,
52:17and on the second day, we upsold that to 100 items.
52:20So we did quite effectively on that.
52:22Very low prices.
52:23The low price. I mean, you back down on the price,
52:26and I would have stuck firm at the price.
52:28I never back down with a leading supermarket.
52:31I stick to my price.
52:32Unfortunately, the fudge did not sell at all.
52:35Either it's the flavours or anything, we could not sell that.
52:38We managed to sell out of the fudge, Lord Sugar.
52:41You want someone who can sell for you, OK?
52:45You've talked about how great a salesperson you are, OK?
52:49Well, you're not. You didn't sell.
52:51You're riding a blooming tricycle up and down the road
52:54and getting that wrong also.
52:56He was running around the kitchen like a headless chicken, actually.
52:59He had no idea, really, of what was going on, and that was that.
53:02I wouldn't say that. I was really hands-on, OK?
53:05I was learning how to make fudge, and I got in the swing of things.
53:09I was also having to make decisions
53:11and I had to do sub-team A to liaise with Mackay.
53:15Right, OK, look, look, I'm going to summarise here now.
53:19Oliver, I'm taking you on your word that you've got this business,
53:25and that's why I'm a bit confused
53:27as to why you've failed miserably here in management,
53:31in manufacturing, in selling.
53:35Paul, my two colleagues here put the alarm bells up,
53:41as far as I'm concerned,
53:43in that they think you've gone into a kind of a despondency,
53:48but I've got no time for people like that.
53:50And Mackay, you've got an explanation for everything,
53:53but when you kind of add it all up,
53:56it doesn't add up to a row of beans, really, to be honest.
53:59I can tell you more about my... No, no, I don't want to hear any more.
54:03OK.
54:09Oliver...
54:12..your best hope for £250,000
54:17is to buy yourself a scratch card.
54:21You're fired.
54:23Thank you. I'll check out.
54:34Mackay, you're not far behind, quite honestly.
54:40You wanted to talk? Why shouldn't I fire you, then?
54:43In my past experience, I've had some of the biggest
54:46fashion industry companies in the world.
54:49I just feel that I've got a lot more to offer,
54:51and if you give me the chance, I'll show that to you.
54:54In terms of my... I'll tell you what.
54:58This close, really,
55:01go back to the house, the pair of you.
55:03Thank you, Lord Sugar.
55:05Guys, take care of him.
55:07It's been lovely.
55:09Do you want one?
55:21Feeling really, really upbeat, actually.
55:24It's been a tremendous experience.
55:26At the end of the day, maybe I wasn't ruthless enough.
55:29However, I've learned a lot that I can put into practice
55:32for my sausage empire.
55:38So, who do you guys think is coming back now?
55:40Paul, yeah. Paul and Oliver.
55:42Does Oliver put up a good fight?
55:44I think he's going to come back.
55:46So, everyone seems to want Oliver back in the house.
55:48Yeah, definitely.
55:50Oh, my God, Mackay!
55:52Oh, my God, Mackay!
55:54Oh, my God, Mackay!
55:56CHEERING
56:00Well done.
56:02Yeah, good.
56:04So, how'd yous get on?
56:06I thought Oliver was coming back.
56:08It was a bit like taking a lamb to slaughter.
56:10I'm surprised you survived that boardroom after last week.
56:12Why are you surprised?
56:14Bust-ups, bad decisions, bad business acumen.
56:16I live to fight another day.
56:18Now, 15 candidates remain.