எல்லா எல்லைகளையும் உடைக்கிறது தான் creativity | Brinda Ashok | Part -01 | HTT
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00:00 Today we are going to see the next skill in 21st century life skills is creativity.
00:07 Creativity is also called as "Padaipatral" or "Aakathiran".
00:13 World Economic Forum has released a report,
00:17 which lists the skills that are going to be required in the 21st century,
00:23 and the skills that humans will need in the future.
00:27 The first skill is LinkedIn, a professional social media platform.
00:35 LinkedIn has released a report recently.
00:39 It lists 50,000 skills that we can develop.
00:48 The first skill in that report is creativity.
00:53 The economy today is an innovation driven economy.
00:57 The most important skill that will push the innovation driven economy forward is creativity.
01:03 In our world, creativity is related to art.
01:11 It is related to drawing a beautiful picture, writing a beautiful poem,
01:15 dancing, painting, etc.
01:20 If we think about it philosophically,
01:24 it is like a song that is composed to create a child.
01:30 But all these skills are not related to creativity.
01:34 It is a skill that is used to express a feeling, expression or technique.
01:41 Creativity is not related to that.
01:44 Creativity is related to all the boundaries.
01:47 In fact, creativity is to break all the boundaries.
01:51 It is to break the boundaries of reality and accept it.
01:59 It is to break the boundaries and create a new vision.
02:07 Creativity is beyond the boundaries of skill.
02:13 It is a very powerful aspect.
02:15 If creativity is not related to art,
02:22 it is to solve problems with relevance and novelty.
02:30 What is relevance and novelty?
02:34 It is to find a new solution to a problem.
02:41 If you find a new solution, it is called novelty.
02:46 The same is true for relevance.
02:49 If you find a new solution, it is not related to the problem.
02:53 If you try to solve a new problem, it is not related to creativity.
02:57 If the solution is right for the problem,
03:01 if no one has thought about the problem,
03:06 then both the components are related to creativity.
03:10 It can be in any business,
03:13 it can be related to any profession,
03:16 it can be related to cooking,
03:19 this concept applies.
03:21 To give a simple example,
03:23 during the COVID time,
03:25 no one can go out,
03:27 everyone should be at home,
03:29 no one can touch their face with their hands.
03:33 Wherever we go, we can touch our face.
03:36 We can use hand sanitizer,
03:39 we can use it at home.
03:41 But when we go out,
03:43 we can use sanitizer.
03:48 We can use sanitizer to clean our hands.
03:55 A simple innovation came.
03:57 It is an innovation that we all saw.
03:59 We can press it with our feet.
04:01 If we keep our hands down,
04:03 we can use our hands.
04:08 In fact, in metro trains,
04:10 they brought this press for elevators.
04:13 This is called creative problem solving.
04:16 For a big problem,
04:18 they adopted a new concept.
04:24 This is called creative problem solving.
04:27 Another process is called creative thinking.
04:31 How to characterize creativity?
04:35 It can be a process in this world,
04:41 or a product,
04:43 or something happening around you,
04:46 or the events happening in this world,
04:48 can you see it with a new perspective?
04:51 This is creativity.
04:53 Another thing is,
04:55 when there is an unconventional problem,
05:03 people around us will say,
05:05 "Do this next time,
05:07 do something like this,
05:09 and you will get a solution."
05:11 When there are such solutions,
05:13 why not try a new approach?
05:19 The conventionalism and orthodoxism,
05:27 if you break them and think in a new way,
05:30 that is creativity.
05:32 Another thing is,
05:34 when people ask questions,
05:36 "Why? Can't this be like this?
05:38 Can't this be like that?"
05:40 The way to solve these questions,
05:42 the way to find solutions,
05:44 is the basis of creativity.
05:47 Another important thing is,
05:49 when there are things that are not related,
05:52 this thing and that thing,
05:54 this is completely in a different field,
05:56 or this is in a different country,
05:58 in a different culture,
05:59 you might have seen it somewhere else,
06:01 why not try this?
06:03 Women are creative,
06:06 because they do everything beautifully.
06:10 They keep a Chettinad pot at home,
06:14 and they put some Italian ingredients in it,
06:17 and they make a new dish,
06:19 and they say, "I invented this dish."
06:22 This is called innovative.
06:24 This is a new thing.
06:26 And the process of creating an innovative product,
06:30 is a creative process.
06:32 They don't know about these two cultures,
06:35 the Arabian culture and the Italian culture,
06:38 and they don't know about these two.
06:41 They are going to mix these two.
06:43 But today, the fusion dishes,
06:46 fusion dresses,
06:48 all these are a creative process.
06:51 The way to find solutions,
06:54 is in creativity.
06:56 This is the boundary,
06:58 and this is the boundary,
07:00 and this is the boundary to break the boundary,
07:02 this is what creativity is.
07:04 So, why is creativity so important for the first generation?
07:09 Why is it so important?
07:11 To give a very straightforward answer,
07:14 process-driven jobs,
07:16 in the future,
07:18 not even 10 years from now,
07:20 this is already in the industry,
07:22 not just this industry,
07:24 but in all industries,
07:26 all over the world,
07:27 it has started happening everywhere.
07:30 So, all process-driven jobs,
07:32 when I say process-driven jobs,
07:34 step 1, step 2, step 3,
07:36 after doing this, next is this,
07:38 next you have to do this,
07:40 all these processes,
07:41 all these steps,
07:43 all these jobs,
07:44 are automated by artificial intelligence and robotics.
07:49 And in this area,
07:51 artificial intelligence and robots,
07:53 have already started replacing humans.
07:56 If you go a little further,
07:58 literally,
07:59 humans will not be doing all these jobs,
08:01 the people doing it will not have much money,
08:04 it will be very menial.
08:05 Maybe, humans will be doing all these robots.
08:09 So, in that area,
08:11 the reason why this is important,
08:13 is that,
08:14 when we all go into a creative space,
08:17 the jobs and opportunities we have,
08:20 will be there.
08:22 The second point is,
08:23 creativity facilitates growth and innovation.
08:26 (gentle music)