(Adnkronos) - “Per noi collaborare con aziende grandi, come McDonald’s, è un’opportunità per far conoscere le nostre mele” e farle apprezzare “non solo pure, ma anche come ingrediente di un panino”. Sono le dichiarazioni di Antonia Widmann, coordinatrice del Consorzio Mela Alto Adige, intervistata dall’Adnkronos alla presentazione dell’edizione 2025 di My Selection di McDonald’s. Con le nuove ricette selezionate da Joe Bastianich si rinnova l’impegno di McDonald’s per valorizzare il Made in Italy di qualità e le eccellenze della filiera agroalimentare italiana.
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00:00For us it is important to work with companies as big as McDonald's to be able to show our apples to an ever larger and wider audience.
00:14Alto Adige has many different varieties of apples, one for each consumer.
00:20You could say there are sweet apples, less sweet, crunchy, less crunchy, juicy, less juicy.
00:26That's why I invite you to try our apples.
00:29What we also like about this collaboration is to use apples as the main ingredient of a sandwich,
00:37to show that apples are not only pure, but can also be used in very different recipes.