LinkedIn Engagement Pods Case Study Overview
- 4 years ago
This video lesson is part of day a 6 day LinkedIn engagement pods training course and FREE LinkedIn pod, available here:
https://www.thisonemarketing.com/2020/04/15/linkedin-algorithm-strategy-growth-hacks-opportunities-obstacles/
It'd be crazy of me if I didn't talk about this case study that I did using engagement pods, to drive traffic versus when I paid $1,800 in LinkedIn ads to do a comparison in terms of what do you get. So in this case study, which you can read here, (I'll leave a link for), I spent about $1,800 on LinkedIn ads. There's 12 campaigns total. They ranged from lead generation to clicks to blogs, pretty standard stuff and the end result. And I was able to calculate the cost per click, from the paid ads and then I transferred over to the results I was able to get in one day, one day, using LinkedIn engagement pods. It was a good day, but I've since had other really good days, so I should probably just update this case study, but it still stands up quite well today. But the end results were I got, pardon me, I drove, what was it? I got 249 visits to my landing pages. Uh, got 35 email signups and consultation requests in a single day. And the dollar value for that one day and engagement pod activity was $1,300.29, That's pretty good. And the estimated customer acquisition costs or lead acquisition cost rather, was $37.99 cents per lead. So you can read all about that in the LinkedIn engagement pod case study I wrote. And let me know what you think.
https://www.thisonemarketing.com/2020/04/15/linkedin-algorithm-strategy-growth-hacks-opportunities-obstacles/
It'd be crazy of me if I didn't talk about this case study that I did using engagement pods, to drive traffic versus when I paid $1,800 in LinkedIn ads to do a comparison in terms of what do you get. So in this case study, which you can read here, (I'll leave a link for), I spent about $1,800 on LinkedIn ads. There's 12 campaigns total. They ranged from lead generation to clicks to blogs, pretty standard stuff and the end result. And I was able to calculate the cost per click, from the paid ads and then I transferred over to the results I was able to get in one day, one day, using LinkedIn engagement pods. It was a good day, but I've since had other really good days, so I should probably just update this case study, but it still stands up quite well today. But the end results were I got, pardon me, I drove, what was it? I got 249 visits to my landing pages. Uh, got 35 email signups and consultation requests in a single day. And the dollar value for that one day and engagement pod activity was $1,300.29, That's pretty good. And the estimated customer acquisition costs or lead acquisition cost rather, was $37.99 cents per lead. So you can read all about that in the LinkedIn engagement pod case study I wrote. And let me know what you think.