Aired (March 15, 2025): Halo-halo business, patok na patok daw ang kitaan?! Panoorin ang video!
Catch the latest episodes of 'Pera Paraan' every Saturday at 11:15 AM on GMA, hosted by Susan Enriquez. #PeraParaan #GMAPublicAffairs #GMANetwork
Catch the latest episodes of 'Pera Paraan' every Saturday at 11:15 AM on GMA, hosted by Susan Enriquez. #PeraParaan #GMAPublicAffairs #GMANetwork
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00:00The heat is almost here.
00:04This means that the Four All Seasons Haluhalo is going to get hotter.
00:20In this restaurant, they eat Haluhalo and other milky ice desserts.
00:24This is very popular among the customers.
00:29They decided to open a store that only sells ice desserts.
00:34Jerry is the mastermind behind this.
00:39Our line of desserts is in very high demand.
00:43So we thought that we can't put a big restaurant in every single location.
00:48So we decided to open a store exclusively for that.
00:51Because there is a demand exclusively for that.
00:52Some people come in just to have our ice bar products.
00:58You can buy a glass from Php 139 to Php 169 depending on the size.
01:07For their Haluhalo, Ube is going to grate the sides of the glass.
01:12Then he will combine the grains.
01:14Then he will add shaved ice with milk or what they call milky ice.
01:20Then he will add a scoop of Ube ice cream, leche flan,
01:24and shaved ice for the hashtag feeling special.
01:31Aside from Haluhalo, there are 10 other flavors that you can choose from the ice bar.
01:37There are a lot of options.
01:39There is definitely a swack for everyone.
01:41Jerry's first branch opened in 1997.
01:45My life is in the kitchen.
01:47I go to the restaurants, I go to our stores to check the quality.
01:51I come up with new recipes together with my,
01:54actually my team of head cooks, my head chefs, they are the best.
01:59And they come up with fresh ideas which I collaborate with.
02:04Their best marketing strategy is confidence in their own product.
02:09I'm product centered.
02:11For me, it's the product. It's all about that.
02:13You can do everything else.
02:14You can do the marketing, you can do all the management and all,
02:17but if you don't have a product, it's not going to go anywhere.
02:25Haluhalo here, Haluhalo there.
02:30Let's try a different Haluhalo in La Union.
02:33This is Fried Haluhalo.
02:35Chef Xavier Mercado is behind this unique snack.
02:40Fried Haluhalo is the turun version.
02:42So whatever the ingredients of the Haluhalo that I use in the cold Haluhalo,
02:47the ingredients that I use are the same.
02:50Though topped with ice cream.
02:52Even though it's hot, the fried Haluhalo of the chef is still hot.
02:57Every time we travel, I really visit all the provinces
03:02that have delicious Haluhalo for me to taste.
03:05My Haluhalo started last May 18 of 2000.
03:09Haluhalo here, Haluhalo there.
03:13Let's try a different Haluhalo in La Union.
03:16This is Fried Haluhalo.
03:18Chef, this is what you call Fried Haluhalo.
03:22In a lumpia wrapper, put the sticky rice that's cooked in coconut milk and coconut milk.
03:27Next, the sweet potato or mixed sweet potato and ube.
03:30Next, the sweetened banana, corn, bukayo, mountain rice, cheese, sago, and nata.
03:36Then, wrap it and close it with egg white.
03:42When the oil is hot, you can put it in.
03:47After 7 minutes, remove it from the pan and put the toppings of kamube, yema, ube crackers,
03:53ice cream, cheese, caramelized sugar cane, and honey.
03:57Presenting Fried Haluhalo.
04:01Fried Haluhalo.
04:04Chef Xavier sells his Fried Haluhalo for P191.
04:09He also has a Fiesta Haluhalo for only P181 and P251 Buko Haluhalo.
04:16Chef Xavier earned P25,000 from the business.
04:21The first day I opened, my opening is P1,999.
04:26So now, after 20 years, my per day is during weekdays.
04:31It goes down to P70,000.
04:34During weekends, it doesn't go down to P100,000.
04:38Aside from the new restaurant, house, and land,
04:41Chef Xavier has also established a farm from his business.
04:49Put it in a glass of Haluhalo.
04:53What if you put it in a container?
04:57Put it in 15 different containers.
05:04We thought of a way to make it more noticeable.
05:09It's in a gallon, you hold it like this.
05:11Then when you see it, you'll think,
05:14Hey, there's a Haluhalo here, and then like this.
05:16Where did you buy it? Of course, people will ask.
05:19M's business is effective.
05:21His income is increasing.
05:24Monthly income, usually P100,000 and up.
05:30Per branch, we usually sell P100,000 to P150,000 per gallon.
05:38He eats a lot because his stomach is getting bigger.
05:42There's sweet potato, beans, mung bean, two kinds of sago,
05:46coconut milk, gulaman, banana, sugar,
05:50macapuno, melon, corn, ube, leche plant,
05:54kaong, gatas, and pinipig.
05:57You can buy it for P200.
06:00There's also half a bag for only P120.
06:04Haluhalo weighs a liter,
06:08so it can fit two to four people.
06:11We also assigned it to four sharing.
06:14Because as a family of four,
06:17we can't buy it by ourselves,
06:21because the kids won't be able to finish it.
06:25So, we thought of it for a family, for sharing.
06:31P100,000 was the initial amount for the business to start.
06:35M was very surprised and thankful because it hit the jackpot right away.
06:39When it started, it took the whole day.
06:43As in, the line was really long.
06:45It was fun because I just thought of it before.
06:48They didn't think that the usual haluhalo
06:51would be able to level up the success,
06:54as long as they thought of a new gimmick and presentation.
06:59Packaging is very important for a business.
07:03You should invest in the look of the food,
07:07how you can show your customers that your product is delicious,
07:11even if they haven't tried it yet.
07:14Because of Haluhalo Business and other businesses of M,
07:18a lot has changed in their lives.
07:21We were able to fix a house.
07:23As of now, we have two cars.
07:26I can buy what I want.
07:29When my kids told me that they like something,
07:34I can buy it and give it to them.
07:37We can go to places that we haven't been to before.
07:42Because we have a budget.
07:46Haluhalo is a business for all seasons.
07:49For us Filipinos,
07:51whether it's sweet, cold, or hot weather,
07:54it's guaranteed to be a success.
08:07Haluhalo Business