Experts see positive outlook for e-commerce

  • last week
Initiatives taken by players such as Lazada will boost economic activity, create jobs and foster innovation, say economists.

Read More: https://www.freemalaysiatoday.com/category/nation/2024/08/21/experts-see-positive-outlook-for-e-commerce/

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Transcript
00:00With e-commerce giant Lazada recording its first-ever monthly profit in July, two economists
00:09say online shopping in Malaysia will only continue to grow, and this, they said, would
00:16augur well for the economy.
00:18Lazada reported positive earnings before interest, tax, depreciation and amortization for the
00:24first time last month, which its CEO James Dong attributed to the company's business
00:30strategy.
00:32Ruth Lim of Heriot-Watt University Malaysia said a booming e-commerce market helps generate
00:38jobs, foster innovation and create a wider range of choices for consumers.
00:44Lim also said a booming economy typically leads to higher disposable income, which is
00:50likely to be spent on non-essential goods, including online purchases.
00:55Meanwhile, Socio-Economic Research Centre Executive Director Lee Heng Kui said Malaysians
01:01have continued to shop online after the COVID-19 pandemic, and he expects the trend to continue.
01:08With this in mind, Lee said e-commerce businesses must have the right strategy to gain from
01:14the economic expansion.
01:16He praised Lazada's cost-saving strategies, which included optimising its logistics services
01:22and making use of technology to improve online sales.

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