(Adnkronos) - “Kmoving da sempre accompagna i percorsi di comunicazione dei propri clienti integrando in modo stretto e funzionale le metodologie tradizionali di comunicazione e quelle innovative, cucendo l’informazione su misura del cliente”. Così Ilaria Benedetto, brand and sustainability manager di Kmoving, in occasione della diciassettesima edizione del Forum Comunicazione, il principale evento in Italia dedicato alla comunicazione d’impresa e istituzionale e all’innovazione digitale, organizzato da Comunicazione Italiana e svoltosi a Milano il 6 giugno 2024.
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00:00Keymoving has always approached and accompanied the communication paths of its customers,
00:12integrating in a strict and functional way the traditional methodologies of communication,
00:21but tradition means an approach that is studied on each single customer.
00:27So there is a tailor-made care on each customer, but this also involves a continuous innovation,
00:35that is, a growth, a valuable path of strategic communication with our customers,
00:40of integration to sustainability.
00:42So from this point of view, we try to innovate and create personalized paths,
00:48also using technologies, artificial intelligence or more innovative tools.
00:55This process of evolution never ends, that is, it has started, continues and will continue over time
01:03and will give us the opportunity, after the summer, to integrate another element,
01:10which is that of training, and to launch a training academy that will start in autumn
01:17and will be specialized on two main pillars, which are that of strategic communication
01:22and that of communication and sustainability, through which we will accompany our customers
01:29in a path of communication that is built and strategic.