Dave & Chuck the Freak talk about a guy in Boston who has opened up a convenience store as revenge against his former employer.
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00:00The Times of India
00:10This is how you get revenge, people.
00:14There is an Indian guy in Boston named Abu Musa.
00:19I know him.
00:20You do?
00:20Yeah.
00:21He used to be the owner of a 7-Eleven franchise.
00:24Yes, he was.
00:25I guess he wound up having a big falling out with the parent company of 7-Eleven over there.
00:29Policy, specifically that they forced him to sell hot foods, like those hot dogs and taquitos.
00:35Okay.
00:36But at his location, no one was buying them.
00:39He says they'd sit there on the rollers.
00:41No one would buy them.
00:41Every day I'd throw in a couple hundred bucks worth of food that I had to pay for.
00:45So he wanted to end hot food sales.
00:46They said, you absolutely cannot.
00:48Every 7-Eleven has to sell.
00:49Wow.
00:51The company tried to force him to sell pizza and chicken wings, so he was like, screw you!
00:56He gave up after a legal battle.
00:58He ended up losing his 7-Eleven.
00:59Okay.
01:00So now, he's got his sweet Indian revenge.
01:04Right across the street, he opened up his own store.
01:07And what did he call it?
01:0811-7.
01:106-12.
01:11I would call it 6-12.
01:14Come on.
01:16That's awesome.
01:17Come on.
01:17Now, those are his hours, but clearly the similarity to 7-Eleven makes it a declaration of war.
01:24Yeah, it is.
01:26Not a single ounce of hot food.
01:28He's got at least half of his customers back already.
01:30And he's got a great strategy.
01:33He says, I know the price of everything in that 7-Eleven, so I will sell the same things, but cheaper.
01:38You will ruin the day that you crossed the 7-Eleven.
01:40He says, and no hot food.
01:42Ever.
01:42Yeah, he should have, like, a tagline that's like, everything is 10 cents cheaper than across the street.
01:49Uh-huh.
01:50Everything.
01:5010 cents cheaper than across the street.
01:53Isn't that awesome?
01:54I shall call it 6-12.
01:56You do not understand what you have done.
01:59I can't imagine how mad you'd be, though.
02:02Like, you own a franchise of something, and there's something just not.
02:05You're like, I'm wasting this much money every single week.
02:11And they're like, sorry.
02:12But that's, I mean, let's say you're at McDonald's that that particular location, the Big Mac doesn't sell.
02:16You still have to have a Big Mac.
02:18Well, you have to have it, but you don't have to cook it.
02:20That's the thing, right, James?
02:21When you, like, roll up that thing, there's got to be, like, 20 on the thing at every time.
02:26Well, for me, it was a little bit different.
02:27We had a thing called the Build 2.
02:29So you would start off with a certain amount every day, and then you would adjust accordingly.
02:35So at noon, you usually sell, like, three hot dogs and, like, two taquitos.
02:39Yeah.
02:40You would always make sure you had three and two.
02:43But, you know, it is kind of weird in that industry with the rules.
02:46Yeah, they just want everything the same.
02:47You got them.
02:48And now his 6-12 is going to take that 7-11 down.
02:506-12.
02:51I'm going to take down 7-11.
02:54Completely destroy their whole company.
02:57I will open 6-12s in every single city of America.
03:00Could you have a reaction that just start popping off?
03:03Like, this 6-12 is amazing.
03:04It just took off.
03:056-12 just took off.
03:066-12 just opened down the street for me.
03:08I told you.
03:09I told you.
03:10I warned you every day.
03:11I warned you.
03:12Let me make these changes.
03:15And now I am going to take down your empire.
03:17It's on the cover of Time magazine.
03:19Yeah.
03:19It's just an angry look.
03:21Looks just like Dave's father-in-law.
03:23Yeah.
03:24Just looks upset.
03:26The funny thing is, my brother-in-law was just telling me about, there's like a cell phone
03:31repair store that's been open for a while.
03:32And an Indian guy opened one right across the street.
03:35And now he's like, he went to walk into the cell phone repair store, and the other guy
03:38was like, oh, hello.
03:40Hello over here.
03:40I do it cheaper.
03:42I do it cheaper than them.
03:43Oh.
03:44And then, like, ever since he opened up, he just stands outside and says, he'll do it
03:46cheaper.
03:47He's like, sure.
03:48I bet he gets some.
03:49And I bet he does.
03:50I mean, like, how much cheaper?
03:54I will build my empire on the remains of your hot food.
03:57Dude, you're making a grave mistake today.
04:03Do you remember a blockbuster?
04:08My cousin started Netflix.
04:11612.
04:12Look for it if you're in the Boston area.
04:14I will.