Why are memers creating bait and switch content featuring one of our beloved Adventure Time characters "Jaking it"?
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00:00Oh!
00:01I'm jaking it.
00:02I'm sending it.
00:03Jake the Dog of Adventure Time has become the subject of a meme where he is, uh, jaking
00:07it.
00:08You can't escape it.
00:09You can't escape it.
00:10I can't escape it.
00:11We all just straight jaking it, bro.
00:12The earliest known example of the jaking it meme was posted to Instagram Reels by Noggin
00:16Boppers on January 21st, 2025, and it features a scene from Adventure Time which abruptly
00:21cuts to a photoshopped image of Jake the Dog in bed and an audio that implies that jaking
00:26it is just Jake really enjoying his own company.
00:29I'm jaking it.
00:30Yeah, soā¦
00:32This began to spread as a bait-and-switch meme, further popularized by Instagram user
00:36FreeMemeVan21, who posted many of these reels featuring a clip from Adventure Time being
00:40interrupted by the unsettling audio-visual pairing.
00:43On January 30th, TikToker I'mJakingIt69 posted a similar one of these to TikTok, garnering
00:49over 1.3 million views in under two weeks.
00:51The same user continued to post these edits over the following weeks, with many other
00:55creators joining the trend.
00:56The viral spread of these would lead to the audio being used as a sound in other meme
01:00videos and to creators referencing Jake jaking it in all other kinds of meme content.
01:04People even made variations using other characters, like showing Finn finning it.
01:09I'm finning it!