Alibaba Group Holding Ltd sepakat untuk menggabungankan operasi bisnisnya di Korea Selatan dengan Platform e-commerce milik E-Mart Inc. Strategi ini dilakukan, agar Alibaba dapat bersaing disektor retail daring yang bergerak cepat di Korea Selatan.
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00:00Alibaba Group Holding Ltd.
00:05Thank you for being with us.
00:07Alibaba Group Holding Ltd.
00:09is committed to join the business operations in South Korea
00:12with e-commerce platform owned by E-Mart Inc.
00:15Yes, and this is done so that Alibaba can compete
00:18in the fast-moving retail sector in South Korea.
00:26Alibaba Group Holding Ltd.
00:28is committed to join the business operations in South Korea
00:31with e-commerce platform owned by E-Mart Inc.
00:34This strategy is done so that Alibaba can compete
00:37in the fast-moving retail sector in South Korea.
00:40Oli Express International and G-Mart
00:43are forming a joint venture with 50-50 shares.
00:46This company will make further investment
00:49in the joint venture company
00:51and will own 100% of G-Mart shares.
00:55This agreement will help E-Mart face local competitors
00:58such as Nevercorp and Kopang Inc.
01:01E-Mart has expanded its e-commerce business
01:04organically and through acquisitions.
01:07In 2021, the company acquired shares
01:10in the E-Buy Inc. retail market in South Korea
01:13at the price of US$3 billion
01:16to expand its customer base
01:19in the category of food and commercial goods.
01:23Meanwhile, Alibaba is also trying to expand
01:26its international footprint to balance
01:29slower growth in its e-commerce business,
01:32mainly in China.
01:34Alibaba, as an e-commerce blogger, reported
01:37a sluggish growth in the quarter ending September 2024.
01:40This company is more benefited from the
01:43international club and business divisions
01:46such as Lazada and Ali Express.
01:48Alibaba is struggling because it has to compete
01:51with e-commerce takedowns such as PDD Holding Inc.
01:54and ByteDance Ltd.
01:57Alibaba is forced to change most of its business
02:00to consolidate its core business
02:03and focus investment in the most promising growth area.