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Hear from Damiano Messineo, founder of Loopini, a high-protein frozen pizza that boosts cardiovascular health, supports muscle growth and promotes gut health.

It's hard not to let nerves get the best of you when a stumble or poor choice of words can mean the difference between scoring hundreds of thousands of dollars or going home empty-handed. Knowing what investors want to hear and knowing what will make them slam their wallets shut is no easy task. But to help anyone faced with a make-or-break moment like our contestants find themselves, Pocket Sun, founder of SoGal Ventures, offers this empowering piece of advice: "Remember that pitching to an investor is extending an invitation for someone to join your exciting entrepreneurial journey," she says. "So don't ever forget that you are offering something of great value."

And don't forget that investors are people, too! If you can surprise them, make them smile and help them consider ordinary problems in a whole new way, you just might surprise yourself with the funding and mentorship you need to get to the next level. See who has the stuff to capture our investors' curiosity — and their money — on the season 12 finale of Elevator Pitch!

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Transcript
00:01Going up.
00:02Hi, I'm Damiano Messineo, founder of Lupini.
00:05We invented the first healthy frozen pizza
00:08made in Italy from ancient superfood
00:10that tastes exactly like a pizza you would eat in Italy.
00:13We are a month away from publishing a study
00:15that shows that our pizza is blood sugar friendly
00:19and we are also patenting our innovative process.
00:23We are here today to seek from you
00:25$100,000 for 10% of our company.
00:29Please open the door if you want a slice.
00:33Is that what he's selling me?
00:34Clean pizza?
00:35I think there's more to be said.
00:37Like, for example, what's the revenue?
00:39Where's the traction?
00:40We did miss a few very key numbers.
00:44What was the valuation?
00:45But it's pizza.
00:46But it's pizza.
00:47So should we vote?
00:49Approved.
00:50It was so early and that scared me
00:52in terms of how are we actually going to get to market
00:54and how much capital is to be successful.
00:57I love the pizza.
00:58I love your passion.
00:59But unfortunately, I'm going to pass.
01:02It tastes awesome.
01:03And you're a great founder.
01:04You're the passionate prince of pizza.
01:06The frozen section does not excite me.
01:09I think it's a little bit scary.
01:10And I think that you're going to require
01:12probably a lot more than $100,000
01:13just for in-store demos and getting people excited.
01:17But you definitely have a customer in me.
01:18And congratulations, but I'm going to respect my pass.
01:21All right, Pocket.
01:22Are you in or are you out?
01:25I love the taste.
01:28It definitely has potential.
01:29I think you sound like you're going
01:31to be a great entrepreneur.
01:32But I have to pass, but best of luck.
01:38Thank you so much, guys, for the opportunity.
01:40Enjoy the pizza.
01:41And thank you.
01:42Thank you so much.
01:43Congratulations.
01:46I went in, good energy.
01:48I didn't get the investment.
01:49But you know, it's 3-0.
01:50I'm going to get another 20-0 before I get a yes.
01:52So, you know, we're counting it.

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