Hear from Jasmine Jones, founder of Myya, the only online, direct-to-consumer, insurance-billable, post-mastectomy intimates brand.
On every episode of Entrepreneur Elevator Pitch, contestants looking to uplift their businesses — and their lives — must prove to our panel of elite investors that they have what it takes to take their startups to the next level. And as if pitching your business wasn't stressful enough, they only have 60 seconds to make their case.
During this tension-filled episode, we'll see some entrepreneurs make it all the way to landing their dream funding, and some who walk away empty-handed. The difference maker? Preparation, preparation and more preparation. Leaving out critical information from a pitch is a big influence on whether the door will open or not. "You need to answer the big questions with your pitch," notes Kim Perell. "Don't just tell me how many units sold — how much does your product cost? How much revenue have you brought in?"
On every episode of Entrepreneur Elevator Pitch, contestants looking to uplift their businesses — and their lives — must prove to our panel of elite investors that they have what it takes to take their startups to the next level. And as if pitching your business wasn't stressful enough, they only have 60 seconds to make their case.
During this tension-filled episode, we'll see some entrepreneurs make it all the way to landing their dream funding, and some who walk away empty-handed. The difference maker? Preparation, preparation and more preparation. Leaving out critical information from a pitch is a big influence on whether the door will open or not. "You need to answer the big questions with your pitch," notes Kim Perell. "Don't just tell me how many units sold — how much does your product cost? How much revenue have you brought in?"
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NewsTranscript
00:00Welcome to the elevator.
00:03Do you know a breast cancer survivor?
00:05Where does she shop for post-mastectomy bras
00:07and breast forms?
00:08Any idea?
00:09These women are shopping in medical supply stores
00:11behind aisles of bedpans and adult diapers
00:13for the rest of their lives.
00:14Maya is changing it.
00:17We're the first fully encompassing,
00:18direct-to-consumer post-mastectomy care brand.
00:21Today, I am requesting $100,000 for one person of my company
00:26as we scale across the nation
00:28through hospital, nonprofit, and retail partnerships.
00:34I love a purpose-driven entrepreneur,
00:35but is she in market?
00:37Is she not in market?
00:37I don't really understand.
00:38Yeah, you said it was purpose-driven.
00:40Yes. I get that,
00:41but I'm not sure how far she's actually driven so far.
00:44I need to understand at least what's going on.
00:47Where are they?
00:48How far along is she?
00:48The fact that a lot of people, unfortunately,
00:50have to have mastectomies,
00:51and you actually need these types of prosthetics
00:53in order to feel good about yourself after the procedure.
00:57I'm interested about that.
01:00I'll do the $100,000 for 1% of the business.
01:05Okay.
01:07For me, this is not about a 20% year-over-year increase.
01:10Like, we need to actually 10 times your growth.
01:14I think you have the opportunity to do that.
01:17I would be willing to invest 100K at the 1% as well.
01:21Wow.
01:22Well, you have some choices to make.
01:23So, you have two offers.
01:25Yeah.
01:28So, what do you think?
01:33Wow.
01:47I'm gonna go with Ken.
01:48There you go.
01:50Come on.
01:51Well done.
01:51Yes, come on.
01:52Well done.
01:53I get beat.
01:54Hey, I'm thrilled.
01:55Thank you so much.