(Adnkronos) - Presentata la partnership tra FIR e Alperia all'Allianz Stadium di Torino, alla vigilia del test-match tra la Nazionale italiana di rugby maschile e la Nuova Zelanda.
“Abbiamo constatato una particolare coincidenza tra i valori della Nazionale di rugby e i nostri valori – commenta Luis Amort, CEO di Alperia – Essere presenti sulle maglie con il nostro nome rappresenta una grande opportunità, anche di essere sempre più conosciuti in tutta Italia".
“Abbiamo constatato una particolare coincidenza tra i valori della Nazionale di rugby e i nostri valori – commenta Luis Amort, CEO di Alperia – Essere presenti sulle maglie con il nostro nome rappresenta una grande opportunità, anche di essere sempre più conosciuti in tutta Italia".
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NewsTranscript
00:00For us it is an important opportunity to be known throughout Italy, we are our roots
00:13and our headquarters in the province of Bolzano and a few years ago we decided to expand
00:19also outside the province, so being able to be a partner of the national rugby is for
00:26us an excellent opportunity to be accompanied and to be able to accompany this beautiful
00:31team throughout Italy.
00:33We have seen a huge and very particular coincidence between the values of the national rugby and
00:41our values, for example in innovation I speak of sustainability, I speak of proximity
00:49and other values and this has brought us, when we saw these values that characterize
00:54the national team, it was really a very important decision for us.
00:59We will be the official sponsor and the supplier of Green Energy for the national team, for
01:07the men's national team and for the women's national team and this for us creates an
01:13important opportunity to be present also on the jerseys, to have our brand, the name
01:20of Alperia and to be able to be present on this occasion on the field where the national team
01:26and the various national teams will play their matches.