74 Feesad Abadi Apne Mahana Akhrajaat Poray Karne Se Qassar. .
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00:00A disturbing figure that has come out this week is that 74% of Pakistanis are unable to pay their monthly expenses.
00:07Where did this figure come from?
00:09There is a recent report by Pulse Consultant. According to it, the number of Pakistanis has increased by 14% in Darpesh Economic Challenges.
00:15Last year in May, the number of Pakistanis unable to pay their expenses was 60%, which has now increased to 74%.
00:2460% of Pakistanis have reduced their expenses, whereas 40% have borrowed money to pay their expenses.
00:3210% of Pakistanis are forced to work more than one job to meet their basic needs.
00:39More than 50% of those who have reduced their expenses are also unable to save.
00:45The number of people who took part in the survey was between 18 and 55 years old.
00:50We have with us Mr. Kashif Afeez Siddiqui, CEO of Pulse Consultant.
00:53Thank you very much for joining us, Mr. Kashif.
00:55I have read the survey, but I would like to ask you about its details and nuances.
00:59How many cities did you survey? What was the sample set?
01:03And what was the demographic? How many women were asked? How many men were asked?
01:08Please explain this a little.
01:11This is our regular series in which we analyse various questions.
01:17There are about 1200-1300 people who we call twice a month.
01:22These are the 12 major cities in Pakistan, and these cities represent 60% of the urban population.
01:30There are people between 18 and 65 years old, 40% women and 60% men.
01:38We ask them questions about their daily life.
01:43In 2023, we did a study on the impact of the pandemic on people's lives.
01:51In 2024, we did a study on the impact of the pandemic on people's lives.
02:02We asked the same question in 2023 and in 2020.
02:08You can say that socio-economic class-wise and age group-wise, both were very balanced.
02:13They were matching each other.
02:17They look very different, but they match each other.
02:22In tracking research, these things are kept constant.
02:26If it is constant, we can see that 60% of the people said that their current income is not being fulfilled.
02:36What is your take-away from this? How much has the middle class of Pakistan shrunk?
02:45Is the middle class still there?
02:48There is a shortage of households in Pakistan.
02:53There are 6-6.5 people in an average household.
02:59On average, there are 3 people who earn.
03:03On average, there are 2 people who earn in an average household.
03:09The household is big in rural areas and small in urban areas.
03:13When there are 2 people, the overall income of the house is around Rs. 50,000-60,000.
03:21In urban areas, it is more than that.
03:25The impact of this is that 2-3 things have disrupted life.
03:31Electricity bills are having a lot of impact on inflation.
03:37If you look at the numbers of the government, you can see that last year the inflation rate was 32-34%.
03:42The overall inflation rate is 14%.
03:46If you look at food inflation, it is around 100%.
03:51If you look at grocery items, it has had the biggest impact.
03:56People have changed their brands.
03:59Earlier, they used to buy expensive brands, now they have bought cheap brands.
04:02They used to buy a lot, now they have reduced it.
04:04Another question is, what have you changed in your lifestyle?
04:0933% of women said that they have reduced buying groceries compared to before.
04:16It is a small number, but 4-5% of people say that they have reduced eating.
04:22People have reduced electricity consumption, gas consumption, and going out.
04:30These are the impacts.
04:33When people are depressed, they try to save themselves.
04:41When fuel is expensive, and people say that they have reduced fuel consumption,
04:47it means that they have stopped going out.
04:53What is the impact on education?
04:59When we did qualitative research, we found that a pencil costs around Rs.35.
05:06If you keep a simple pencil for Rs.25,
05:09and if you keep a pointer for Rs.35-40,
05:14a simple ballpoint pen for Rs.20,
05:17which used to be for Rs.7-10,
05:20there is a concept that you get money in one note.
05:24For example, you have a Rs.10 note, and you get money in Rs.10.
05:27You don't have to give children.
05:29If it goes above Rs.15, Rs.17, Rs.18,
05:34We did a youth case study.
05:36We asked them a question.
05:38If someone gives you Rs.2000,
05:42what will you spend it on?
05:45We asked this question 3-4 years ago.
05:48The interesting thing this time is that
05:52people say that they have reduced eating and drinking.
05:57But this time, expenses came out on the contrary.
06:02That's so disturbing.