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00:00 Sports Fest Rick Hara with your daily numbers game.
00:03 Ramping up, getting ready for the MLS 2024 season
00:07 and the $2.5 billion 10-year deal with Apple
00:12 that's based primarily on subscriptions,
00:15 entering year two.
00:16 Two million plus subscribers, 2023,
00:19 say MLS Brain Trust and Apple with their joint venture.
00:24 And there are a lot of positives
00:25 to be taken into account on that one.
00:27 A exclusive treatment of the MLS,
00:31 it's hard to get $79, $99.
00:36 Are you a subscriber or not?
00:37 Both of them in the affordable range for the entire season.
00:41 We'll know how many people sign up
00:42 at the beginning of the season to add some certainty,
00:44 but yet uncertain revenues long-term.
00:48 Messi and others joining the World Cup
00:51 a couple of years from now, we'll add to that.
00:53 A mixed bag, but certainly heading into a positive report
00:57 for the beginning of the 2024 season.