Westcall Identity Animation

There is a lot of content in this animation. I do think it bogs it down, but sometimes it is a necessity. So we made the best with what we had and spread all the text out over 7 seconds. I broke the icon into three fragments and reassembled them. I also played with a colorful animation on the west call text if you watch it closely.

Technical: A glow effect was applied to the icon as the beginning along with an echo effect. Duplicating the "West Call" text and changing the color while offsetting the time allowed me to create the rainbow echo effect. Lastly, a light sweep runs across at the end.

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