• 2 days ago
(Adnkronos) - Oltre 250 mila gli operatori della 56esima edizione di Cosmoprof worldwide Bologna, la manifestazione punto di riferimento per l’intera industria cosmetica. Più di 3mila le aziende provenienti da 65 paesi, in rappresentanza di oltre 10 mila brand con una crescita del 35% degli espositori rispetto agli anni precedenti. Il settore della cosmetica si conferma trainante per l’economia Made in Italy.

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00:00More than 250,000 exhibitors, more than 3,000 companies from 65 countries, representing more than 10,000 brands, with a growth of 35% of exhibitors compared to previous years.
00:17The figures of the 56th edition of Cosmoprof Worldwide Bologna confirm the event as a reference point for the entire cosmetic industry.
00:27The district with which we organize Cosmetica Italia is also growing with important numbers, a sector that is performing very well.
00:38I think I am the fourth European exhibitor, so certainly great satisfaction also for the industrial aspect of this event, which we know is exactly what it is for.
00:52The figures are used to make available to those who produce.
00:56Cosmoprof also offers the opportunity to explore the new trends of the sector.
01:01Cosmetics for men, for example.
01:05Especially at Cosmoprof you can find the news from all over the world.
01:12This allows visitors to have a unique choice.
01:20With a growth of 11.4% in 2024 on the export side, the cosmetic industry is among the locomotives of Made in Italy.
01:29In this context, the work of ICE, the Agency for Promotion Abroad and the internationalization of Italian companies is crucial to favor exchanges between our country and abroad.
01:40We agree with the organizer of this fair, who has contacts with entrepreneurs.
01:45We go to intercept the most suitable question for them and bring them here.
01:50But not only that, we also take the entrepreneurs of the sector and bring them abroad to accompany Cosmoprof internationally to the various exhibitions that are held in Asia, America and South Africa.
02:03So it's an all-round accompaniment.
02:06Cosmoprof in Bologna Fiere is the icing on the cake for networking and the relationship between demand and supply for the cosmetic industry.
02:14This is the most important meeting in the world for this sector.
02:18People from all over the world come to visit.
02:21We manage with Cosmoprof in Bangkok, Mumbai, Miami, Las Vegas and Hong Kong.
02:29But the penetration that Bologna Fiere has in this sector is absolutely maximum.
02:35For the Minister of Business of Made in Italy, Adolfo Urso, the prospects for the sector are positive, even in such a difficult year for international trade.
02:46It is the ticket to visit Italian fashion, which is particularly attentive to the care of people.
02:58And that's why cosmetics are so much appreciated in the world.

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