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SportsTranscript
00:00I think the good news is we have two of the best teams.
00:03This isn't a quirky, fluky Super Bowl appearance.
00:06Like when the Rams played the Bengals a few years ago,
00:09fun Super Bowl, but it was a little bit of a curve ball.
00:12We did not expect either of those teams
00:13heading into the playoffs to make it.
00:16On the NFC side, Philly was your one or two choice.
00:20On the NFC side of Philly was your one or two choice
00:23and the Chiefs were your number one choice in the AFC.
00:25So we got some favorites going up against one another.
00:29Yeah, it's a really good matchup in the Super Bowl.
00:31Like we were just talking off camera
00:33between the Chiefs, obviously.
00:35They're now putting together this dynasty
00:37and a really good physical Eagles team
00:39with a lot of stars on both sides of the football.
00:42And to no one's surprise, that means it's gonna be,
00:44should be another great Super Bowl for the sports books.
00:47We're expecting a total betting on this game
00:49to grow 15% this year compared to last year.
00:53And we're expecting about $15 billion total
00:57to be bet on this game.
00:58It would be the seventh year in a row
01:00that there's a new Super Bowl betting record,
01:03which obviously isn't surprising
01:05when you go back to the Supreme Court decision in 2018
01:08that allowed states to legalize sports betting
01:10and really led to this whole boom
01:12that kind of leads our whole lives.
01:14So we now have 225 million Americans in 38 states,
01:19Washington, DC and Puerto Rico
01:21with access to sports betting, which is another record.
01:23So if the operators are gonna be expecting
01:25about a nine-figure opportunity here
01:28when all is said and done,
01:29which it's just tremendous for them.
01:31You see the amount of money
01:32that all these companies spend on the Super Bowl.
01:34And it's also another great opportunity
01:36for them to acquire customers at a low cost
01:39as there'll be a lot of sort of casual eyeballs on the game.
01:42Perhaps people haven't signed up for a sports book yet.
01:44Perhaps people who will be 21 now
01:48and this is their first Super Bowl they can bet on.
01:49So I think what's really interesting is last year,
01:53the public did pretty well in terms of the spread,
01:56money line and the total,
01:59leading to kind of this idea
02:00that maybe the operators would actually end up
02:02losing money on the game.
02:03But what ended up happening
02:05is they had a really good Super Bowl
02:06because of the proliferation of player prop bets,
02:10of same game parlays, they actually did a really good job.
02:12So that was kind of the first Super Bowl I'd call this
02:15in sort of this modern online betting world
02:18where the traditional bets really don't matter
02:20as much for operators.
02:22If you look at any state,
02:23it's about 1% of the money they take in bets a year
02:27is on the Super Bowl.
02:28So it's a huge amount of money we're talking about here.
02:31And for the operators,
02:32it's a really good chance to differentiate themselves.
02:35Obviously, FanDuel has a kick of destiny.
02:37They have different advertisements,
02:38but it's gonna be really interesting
02:39to dig into the numbers and see,
02:42if you have all this money being bet,
02:44how do they kind of profit from that?
02:46And back to the matchup,
02:48you have Travis Kelsey, you have Patrick Mahomes,
02:50you have an MVP candidate in Saquon Barkley.
02:53Jalen Hurts is on the Hulu commercials.
02:55You have a lot of really big names
02:57playing in the Super Bowl,
02:58which should be really good for the prop bets,
03:00for the anytime touchdown bets
03:02that a lot of the books take.
03:04Philadelphia is, it's in Pennsylvania,
03:06which is a huge sports betting state.
03:08The Chiefs don't play in a legal sports betting state.
03:11Missouri has legalized sports betting,
03:13but it doesn't have it yet.
03:15But they've been one of the most popular teams to bet on
03:17just for the past half decade.
03:19So the fact that you have two really strong teams
03:22with a lot of stars should be good for the bets as well.
03:24Obviously, you'll have Taylor Swift on the broadcasts.
03:27So it should be another record year
03:29and really interesting to see what they do kind of,
03:32now that they've kind of figured out this model
03:33of not necessarily needing to win on the spread,
03:37to win on the total, to win on the money line.
03:39So limited data suggested about 25% of all the money bet
03:44is gonna be at least in the same game parlay.
03:46I think that's kind of shortchanging it.
03:48I think that we'll actually see a lot more.
03:50So it'll be really interesting to see what happens here.