1950s LONE RANGER (Clayton Moore) Wheaties - rodeo TV commercial
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00:00What are champions made of? I'd like you to meet a friend of mine. Champion
00:07black rider, Bob Burroughs. He's up on Bearcat and raring to go. Set, Bob. Turn him out. Let her go.
00:14There's real champion form. Holding the reins with only one hand. Spurring all the time. Body
00:23straight. Look at that cowboy ride. How did Bob Burroughs get on his way? Here's a snapshot of
00:30Bob at 14. He was raised on a ranch. Practiced long and hard. Right, Lone Ranger. Raised on a
00:37ranch and raised on Wheaties. Wheaties sure helped me. I still eat them. Another great champion. Eating
00:43his Wheaties and doing okay. Wheaties, the cereal that helps boost you on your way with energy.
00:50Because there's a whole kernel of wheat in every Wheaties flake. Wheaties, breakfast of champions.