Ｘ年後の関係者たち 2024年8月26日
Ｘ年後の関係者たち 2024年8月26日
#EnglishMovie #cdrama #drama #engsub #chinesedramaengsub #movieshortfull
#EnglishMovie #cdrama #drama #engsub #chinesedramaengsub #movieshortfull
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TVTranscript
00:00ESTBS
00:31It was a big hit because it was easy to light a fire.
00:35It continued to be a long-selling item until today, and it became a summer treasure.
00:42It was invented by Dai Nihonjo Chuuniku, which is also known for its nervousness.
00:48It sent products that matched the changing lifestyle and needs to the world one after another,
00:53and it became a hot topic for unique commercials that you can't forget once you see them.
01:00KIN-CHO MUSHIKONERS
01:05KIN-CHO MUSHIKONERS
01:10The journey to become a top brand that leads the pharmaceutical industry
01:14was the history of a battle full of difficulties with the outside world.
01:18Tonight's event is a running meeting of KIN-CHO officials.
01:21Now, the door to space and time will open.
01:25KIN-CHO MUSHIKONERS
01:28The backstage of the movement that KIN-CHO officials are talking about.
01:38The first guest is Mr. Hisashi Ueyama, who is currently working as a consultant for KIN-CHO.
01:45Mr. Hisashi Ueyama.
01:51In addition to Mr. Ueyama, KIN-CHO officials from the product development team will also participate in the event.
01:59The battle between KIN-CHO officials and the outside world will unfold.
02:05We have prepared some visual products for the studio.
02:07There are so many.
02:08Yes.
02:09Wow. How many are there in total?
02:11There are 40 types here.
02:13We sell about 200 types.
02:16There are so many insects.
02:19How many manufacturers are there in Japan?
02:24About 20.
02:26By the way, what position does KIN-CHO have?
02:29We are the revolutionaries of the industry.
02:32Wow.
02:33It's been a long time since Mr. Uriki Choshu said that he is a revolutionary.
02:40Is that so?
02:41As a pioneer of insecticides, we are in a position to create new products.
02:49Is there a KIN-CHO-specific initiative that is different from other companies?
02:54There are more than 50 types of insects in our lab.
02:59We care a lot about insects that people hate.
03:06We do a lot of tests throughout the year.
03:10We care a lot about insects that people hate.
03:1650 types?
03:17I heard that you have a lot of insects.
03:22That's right.
03:24Are you going to take it out of your pocket?
03:26I'll take it out of a strange place.
03:28I brought it from the lab today.
03:36It looks like an experimental animal, so there is no resistance.
03:43Are there people who hate insects?
03:47Yes, there are.
03:48It's totally normal.
03:51It's like this.
03:54I'm getting used to it.
03:56I see.
03:58Are there people in the company who are not good at insects?
04:01Yes, there are.
04:02That's right.
04:03Of course, there are people who hate insects.
04:07KIN-CHO, a professional group for pest control.
04:10They have been fighting insects for many years.
04:13They are KATO GOKIBURI, the two giants of insects.
04:16First of all, they invented the world's first insect repellent, which was born in 1890.
04:27How was it born, which is also the root of the company?
04:32Originally, I didn't get nervous about making insect repellent.
04:36The founder was a citrus farmer.
04:39Oh, really?
04:40I was nervous as a company that exports citrus.
04:43It's a big company, so it's not a specialized manufacturer.
04:49There was a man named Yukichi Fukuzawa in the Meiji era.
04:52A man who deals with foreign seeds and seedlings came to him.
04:59He said he wanted Japanese citrus seedlings.
05:04Then, Yukichi Fukuzawa, the founder, remembered him and introduced him to me.
05:08He said,
05:09Oh, I have a son who is a citrus farmer.
05:14He took me to the citrus farm and showed me the citrus.
05:17At the end, he gave me a citrus seedling and gave it back to me.
05:21Then, the man was very impressed.
05:24Then, he said,
05:25Let's give you the seeds of the plant that are popular in the United States.
05:29One of the various seeds he sent me was called Jochugiku.
05:35Until then, there weren't many Jochugiku in Japan, right?
05:37No, there weren't.
05:38Oh, I see.
05:40But if there wasn't such a culture of Jochugiku in Japan,
05:44I don't think it would be easy to do business with it.
05:48At first, it was difficult to understand what this Jochugiku was for.
05:57But I realized that this was the source of citrus seeds that came into being in the Meiji era.
06:03Oh, I see.
06:05However, in Japan, citrus seeds are not used so much.
06:11However, if you can kill insects,
06:15I thought there was no way to get rid of the most troubled insects in Japan.
06:22At that time, the way to deal with mosquitoes was that
06:25mosquitoes and mosquito repellents were low in toxicity,
06:29but they were all very time-consuming.
06:33So the founder, Ichiro Ueyama,
06:36started to think about how to make a product that could easily kill mosquitoes
06:40using Jochugiku, which has a toxicity component.
06:46And while he was developing,
06:49he came up with the idea of kneading Jochugiku into a flash and eliminating mosquitoes.
06:57And then,
06:59how did he update it to the current Uzumaki model that we are familiar with?
07:08The model was a flash.
07:12If you do that, you can kill 20 centimeters in 40 minutes with one flash.
07:18It's hard to kill mosquitoes with just one flash,
07:22so he actually built three flashes to kill mosquitoes in 40 minutes.
07:29Speaking of 40 minutes,
07:31if you're playing shogi in the daytime,
07:3540 minutes should be enough.
07:39But if it's been about six hours since you went to bed,
07:42you'll be attacked.
07:44I'm so angry.
07:45That's the worst time.
07:47So, if you try to protect it for 40 minutes,
07:53how many times do you have to do it?
07:56It's a hassle.
07:57This is a bit of a problem.
08:00You won't be able to sleep.
08:01I see.
08:02So, how can you make it longer?
08:04Even if you just make it longer, it's not easy to handle, is it?
08:07If you make it longer,
08:09you can kill 20 centimeters in 40 minutes,
08:12which is 30 centimeters per hour.
08:16So, if you do it for six hours,
08:18you can kill 180 centimeters.
08:21Who's going to buy that?
08:24It'll definitely break.
08:25That's right.
08:26So, I thought about how to make it last six hours without breaking it.
08:34Mr. Ueyama was looking for the shape of a flash
08:38that lasted a long time and had a strong effect on killing.
08:43At that time, his wife gave him some advice.
08:46Why don't you make it look like a snake's skull?
08:49That's how he started making the whirlwind type.
08:54I changed the shape a lot,
08:56but it's a good shape to handle.
08:59So, it's a whirlwind type.
09:03The finished flash was a big hit as a removal product.
09:08However, due to the increasing demand,
09:11the production of Jochugiku, which is a material, was not in time.
09:17So, Mr. Ueyama created something to increase domestic production.
09:23I made a manual called the Jochugiku Cultivation Book.
09:28I made a manual and published it in a newspaper ad.
09:34I said, I'll give you the seeds of Jochugiku.
09:38I'll put a manual on it.
09:40If you grow it, I'll buy it later.
09:43It's like a chain development.
09:47Did you increase the number of farmers who joined you?
09:50That's right.
09:51Was there a lot of that back then?
09:55No, I don't think so.
09:57How far did you go before you started it?
10:01I didn't go ahead.
10:03If I didn't secure the quantity, the business wouldn't work.
10:07So, I thought about what I could do to get as many farmers as possible to make it.
10:13He created a manual so that he could cultivate Jochugiku, which had not been produced in Japan until then.
10:20By distributing it nationwide, he succeeded in his plan to increase the number of producers outside of farming.
10:31He also accomplished a difficult mission of securing a new production line.
10:37The Jochugiku Cultivation Book became a long-selling product for more than 100 years.
10:50Jochugiku Cultivation Book
10:54The summer of tension, the summer of Japan.
10:59The Jochugiku Cultivation Book, which started with Katori Senkou.
11:03Where did the well-known brand name, Jochugiku, come from?
11:08The founder said,
11:10Even if it's a small company, it should be number one.
11:13Don't do things behind a big company.
11:16It's a Chinese saying,
11:18Don't do things behind a big company.
11:21Don't do things behind a big company.
11:23It's the head of a chicken.
11:25Chickens are actually the fastest at fighting.
11:29If there's a male, they always fight and decide who's number one.
11:32You have to be strong in a fight.
11:34The number one bird.
11:36The number one bird is a gold medal.
11:38That's why the bird of the gold medal is nervous.
11:41It sounds like a name of a warrior.
11:44It's a pretty active name.
11:47You're going to do it.
11:49That's right.
11:51I didn't know it was such an active name.
11:54Oh, I see.
11:56Since Katori Senkou,
11:58the manager has been actively involved in the development of various products.
12:04The housing environment has changed.
12:07There are more concrete houses.
12:09It's well sealed.
12:11If there's smoke in it, it's smoky.
12:14There's a Katori that doesn't want to smoke.
12:17I've been working on liquid Katori.
12:21As the times moved on to the Showa era,
12:24the sealing of the house increased,
12:26increasing the demand for Katori products that don't emit smoke.
12:31So the nervous researchers
12:33were supposed to start developing liquid Katori.
12:38A combination of Katori and liquid Katori appeared like a comet.
12:42That's the electric Katori Vape.
12:46Katori Senkou lasts for 6 to 7 hours.
12:50So we thought we didn't need to replace it.
12:53Let's think of something a little longer.
12:57And then they came up with the mat-type,
13:00which is a method in which you can use one Katori a day.
13:03As a pioneer, I was quite shocked.
13:07You didn't have this kind of idea?
13:11You decided to go with liquid Katori.
13:14What is liquid Katori?
13:16This is the initial product when it was released.
13:21It comes with a tool for plugging in the outlet.
13:26It also comes with a bottle of liquid with insecticide in it.
13:31If you plug it into this tool and plug in the outlet,
13:36it will be heated by electricity.
13:40The heat will spread the liquid in the air and eliminate the fire.
13:46It's the same as the one we see now.
13:49We developed the world's first product.
13:53How long did it take to develop it?
13:57It was developed right after 1965.
14:01How wide was it?
14:05It was about 60 cm in diameter.
14:09So, you were quite successful as a revolutionary.
14:15Unfortunately, we had to wait for 8 days.
14:23The price was a little high for 8 days.
14:29The mat-type was stronger.
14:34So, you had to wait for 8 days to use it in summer.
14:39You had to replace it 5 times in a child's summer vacation.
14:43Yes, that's right.
14:45He was overwhelmed by the power of the mat-type Katori,
14:48and his nervousness changed to the mat-type Katori.
14:53Another strong product was released.
14:57It's the Earth Nomad.
15:00It's the same product, right?
15:02Yes, it is.
15:04I've heard about the Nomad a lot.
15:07I think I've seen it around when I was a kid.
15:10It was released on the 30th of December
15:15when the Tokyo Olympics were over.
15:18It's 4 times longer than the Nomad.
15:21I see.
15:23It should sell well if you increase the number of days.
15:27Did you make the extended version?
15:29No, I was too focused on the mat-type.
15:32Oh, no!
15:34It's not like you.
15:37But if it's the standard of the world,
15:39you have to release it.
15:41That's right.
15:43So, when the Earth Nomad was released,
15:46you must have been frustrated.
15:48Yes, I was.
15:50You thought it was too early.
15:54As a result of losing to strong rivals,
15:56Kinchou Kakumeiji continues to develop innovative products.
16:00And this year, new products are released from Kinchou.
16:04It's too new.
16:07You can remove the face just by putting it in the room.
16:12What does that mean?
16:14I don't know yet.
16:17Lunch Pack
16:19Hello.
16:21Are you okay?
16:22Saku-chan!
16:26Whenever and wherever,
16:28we don't give up on delicious food.
16:30Yamazaki Lunch Pack
16:34My son, who lives alone,
16:35You're always in a hurry.
16:37suddenly came back again.
16:39I suddenly want to breathe.
16:41What's that?
16:42Why does the air in my parents' house feel strangely warm?
16:46It's because you've been eating all the time.
16:49Eat?
16:51Your body is made of the air in my house.
16:54I keep looking at the air of everyday life.
16:57A new common sense born from awareness.
17:00Nocria
17:03My knees hurt again today.
17:05My shoulder pain is painful.
17:08If you say that both persistent pain and sudden pain are painful,
17:12Banterin muscle and joint pain
17:15First of all, it's important to get rid of the painful pain.
17:20Banterin, which was born with Kowa's technology,
17:23Indomethacin goes deep into the skin and takes away the pain.
17:28I'm a liquid type that can be applied without getting my hands dirty.
17:31It's a long bottle, so it's easy to reach the liver.
17:34I'm a gel type.
17:36All you have to do is spread it out where it hurts.
17:39I'm a cream type.
17:40It stretches well, so it's good to apply it while massaging.
17:44I'm a creamy gel type, which is characterized by the permeability of gel and the comfort of cream.
17:48It's smooth and easy to use.
17:50Banterin is available in various colors according to your liver and lifestyle.
17:55Please choose the perfect Banterin for you.
17:58If it hurts,
18:00Banterin
18:02Rumor
18:04August 27th, 9 a.m.
18:08In light of the changing times,
18:10Banterin has developed a liquid type catalyst product that does not emit smoke.
18:15However, at the same time,
18:17other innovative products have entered the market one after another.
18:23Losing and tension
18:25Evolving version of liquid type, water-based tension liquid
18:29Electromagnetic type catalyst
18:31New products are released one after another.
18:36In the midst of fierce competition for development,
18:39What kind of next-generation catalyst was born?
18:46Just a small amount in the room.
18:48Just one push.
18:50Create a space where there are no mosquitoes.
18:52It's a spray that kills mosquitoes.
18:54That's the name of the product.
18:56What are you talking about?
18:58I didn't know.
19:00Oh, I've seen it before.
19:03I have it in my room.
19:07There are some products that don't fly, right?
19:09That's right.
19:11Mosquitoes have wings, so they fly all the time.
19:18In fact, most of the time, they stay on the wall.
19:22So if you spray a spray that kills mosquitoes,
19:26It's designed to stick to the wall of the room.
19:31If a mosquito gets stuck there, it gets in from its legs.
19:35It gets in from its legs?
19:37Is it like a gap in the joint because it's a contact animal?
19:40That's right.
19:42Moisture enters the body from the back of the leg of the mosquito surface.
19:48It's a way to get rid of it.
19:50But it doesn't get into humans?
19:52No, it doesn't get into humans.
19:54It's a harmless substance.
19:56It's hard to get rid of insecticide.
20:01It's a bad thing for animals, but it's harmless for humans.
20:06That's right.
20:07That's the most difficult balance.
20:09That's right.
20:10Mosquitoes are strict and kind to humans and the environment.
20:16It's kind to the earth.
20:18It's a PCB, isn't it?
20:20It was recognized that it shouldn't be used so much.
20:23But now it's a system that destroys the environment.
20:27You have to change this, too.
20:29That's right.
20:31And he brought the new product released this year to the studio.
20:37This is a product called SYNCATHOLY.
20:40It's like a change-making agent.
20:43It's a new catholic.
20:45It's an evolved catholic.
20:47It's an evolved catholic.
20:51It looks like this.
20:53You can get rid of mosquitoes just by putting it in your room.
20:59Isn't that a little weird?
21:01What do you mean?
21:03Get rid of mosquitoes just by putting it in your room?
21:06Is that really possible?
21:09It's very refreshing.
21:11What do you mean?
21:13If you want to get rid of mosquitoes in your room,
21:16you can use catholic incense, liquid catholic, or catholic.
21:21You can use fire, electricity, or batteries to use the power source.
21:27This SYNCATHOLY is a product that can get rid of mosquitoes
21:32just by using the air flow in the room.
21:37This SYNCATHOLY uses a cartridge set in a special container.
21:42It's a catholic product that doesn't require a power source
21:46to get rid of the active ingredients in the cartridge.
21:52But is there any air flow in the room?
21:58You might think it's a cover-up.
22:02When you open the window, you can feel the air,
22:06and you can feel the movement of people.
22:09There's a lot of heat, right?
22:11That's right.
22:13It's a product that was born from the idea
22:16that you can get rid of mosquitoes
22:19just by using the air flow in the room.
22:23But that means that only a small amount of air will come out.
22:28That's right.
22:30I still can't believe it.
22:32I really don't know what it means.
22:34Liquid-type catholics are the mainstream now,
22:38but I was wondering if there were any drawbacks to liquid-type catholics.
22:44When I looked into it, I found out that you definitely need an outlet.
22:49Recently, people have been using outlets
22:53for electricity, smartphones, and video games.
22:57I thought it would be better not to use it.
23:00If there is a cord, the location of the outlet will be determined,
23:04so we developed a product that can be placed anywhere
23:08and can eliminate mosquitoes just by placing it.
23:13Seriously, this is really...
23:16For example, if you put a mosquito in a large insect cage,
23:20it will disappear quickly, right?
23:23Of course, that's the principle.
23:25What does that mean? I still don't get it.
23:29Moreover, it has an on-off function.
23:32No way! Please don't touch it!
23:35What does that mean?
23:37It's easy to turn it on and off.
23:40So you don't have to touch the air?
23:42That's right.
23:43You can turn it on and off with one touch.
23:46How many days does it last?
23:49If you use it for 12 hours a day, it lasts 200 days.
23:54200 days?
23:55Yes, it will be released this year on the 120th day.
24:00If you don't need any electricity or fire,
24:05you can use it in a developed country.
24:08That's right.
24:09It's very important to buy it in such a harsh environment, isn't it?
24:13I think it's probably also important overseas.
24:19I really don't understand.
24:23I'm not good at understanding things.
24:27Nervousness has created a variety of pet products in line with the needs of the times.
24:34On the other hand, Gokiburi countermeasures are putting as much effort as they can.
24:40What is the difference between Gokiburi and other countermeasures?
24:45Gokiburi is hidden in a gap, so it's hard to see.
24:52Gokiburi eats anything.
24:56It has a very strong reproductive power.
24:59It is said that one female lays about 500 eggs.
25:04If you take one out, the number will increase while you don't know.
25:09In the end, you have to take measures again.
25:12I think there is a difficulty in prevention in such a place.
25:17There are four types of Gokiburi that have been released so far as a product to eliminate unidentified reproductive Gokiburi.
25:26What are the characteristics of each?
25:30There is a merit that you can eliminate all the Gokiburi that you don't know where they are hidden.
25:42When I was in my hometown, my mother told me to get out of the chimney once every two months.
25:50If you want to smoke at once, you have to cover it with a fire extinguisher.
25:55You also have to cover it with a TV.
25:59If you actually smoke, you have to get out of the room.
26:03It's pretty hard.
26:05It's a lot of work in one day.
26:07I think it's a product that doesn't match our current lifestyle.
26:18Combat Gokiburi is also a product of nervousness.
26:22That's right.
26:23This product is very easy to use.
26:25The Gokiburi detects it, gets drunk, eats it, and dies.
26:32It also has an effect on the number of Gokiburi.
26:36I think the merit of this product is that it is easy to prevent Gokiburi for a long time.
26:42However, you have to eat it.
26:44You can't use ingredients that Gokiburi doesn't like.
26:49It's hard.
26:51If you want to get rid of the Gokiburi you see, you have to wait patiently.
27:01This bait type prevents Gokiburi from eating.
27:07And the spray type.
27:09I've seen this in many places.
27:11The biggest feature of this product is its quick reaction.
27:15The spray type is the most effective when Gokiburi comes out.
27:20If you hit it hard, it will die on the spot.
27:24We are working hard to make it as quick as possible.
27:29However, even if you try to hit it, Gokiburi moves very fast.
27:35It is difficult to hit it hard.
27:42And the last one is the capture type.
27:45This product is often used to check whether Gokiburi is there or not.
27:55It is difficult to capture all the Gokiburi in one capture machine.
28:02It is difficult to reduce the density of Gokiburi.
28:07It's not perfect if it's just one.
28:10It's difficult to fix Gokiburi.
28:15So we've been combining various types of Gokiburi.
28:21Each type has its advantages, but the spray type has its disadvantages.
28:28With that in mind, we started developing a new spray type.
28:36This is how Gokiburi Muender was born.
28:40Let's take a look at how it was developed.
28:45It's pretty small.
28:48It's 40 push.
28:50If you push it four times, you can move the Gokiburi in the gap.
29:00It's a low-density spray type.
29:03We think it's a product that's been around for generations.
29:08Does the Gokiburi die?
29:11That's right.
29:13We designed the Gokiburi so that the Gokiburi can easily reach the gap.
29:22There's also a Gokiburi for the gap.
29:27It's less likely to spread than the Gokiburi for the gap.
29:32It doesn't mean that there's a lot of medicine in it, does it?
29:37That's not the case.
29:39We designed the Gokiburi so that the Gokiburi can easily reach the gap.
29:50There are two types of active ingredients in Gokiburi.
29:56One of the active ingredients is the Gokiburi.
30:01The other one is the Gokiburi for the gap.
30:08By pushing two active ingredients into the space,
30:12the active ingredients spread to the room in 15 to 20 minutes and sink to the floor.
30:19As a result, the hidden Gokiburi appears from the gap due to the effect of the ingredients that drive out the Gokiburi.
30:27And by touching the ingredients that sink to the floor, it dies.
30:35For example, if you do that in a room with a lot of Gokiburi,
30:39will the Gokiburi die in the middle of the room?
30:42Yes, it will.
30:43That's scary.
30:45Did you do such experiments before the Gokiburi became a product?
30:48Yes, I did.
30:50Did you do things like,
30:51Oh, it's coming out! It's coming out! It's coming out! It's coming out! It's coming out!
30:53Yes, I did.
30:55What was the most difficult part of the development?
30:58There are chemicals in the places where people live all the time,
31:03so I had to think a lot about what kind of active ingredients would be good.
31:08If the active ingredient changes a little, you have to get permission to use it, right?
31:14That's right. The active ingredient is pyrethroid.
31:17It's the same, so it's okay.
31:18Yes, I use something safe for people.
31:21However, there are chemicals in places where people can touch all the time,
31:27so I had to think about what would be good.
31:30After eliminating the Gokiburi,
31:32I spent a lot of time choosing ingredients that could be disassembled as quickly as possible without residue.
31:44Does the increase in home time have an effect on the release of 2020?
31:48I think so.
31:51When we decided to release this kit,
31:55we thought that it would be good if people could use it.
31:59However, the way to use it is to push it into the space for Gokiburi,
32:04so I thought it would take a long time for it to penetrate.
32:09However, due to the coronavirus,
32:13there are more and more customers who want to prepare for Gokiburi,
32:19so I think it's one of the reasons why it was a hit from the first year.
32:24I see.
32:25How long did it take to make it and release it?
32:28That's right.
32:29It took 12 years from the development point of view.
32:34It takes a long time.
32:35That's right.
32:36It's all about what kind of concentration is good and what kind of ingredient it is.
32:41You must have been happy when the Gokiburi died in the actual experiment.
32:44That's right.
32:47I see.
32:48The Gokiburi Muender, which was a must-have item for homeowners after their home time.
32:55It was a big hit product that sold more than 1.4 million copies in the first year of release.
33:01I'm nervous that I've sent out revolutionary products that have gone back in time to the world,
33:07but the researchers involved had this idea.
33:13In the conversation at the lab, I said,
33:16I don't necessarily want to kill insects.
33:19In some cases, I thought it would be nice if they didn't come near me.
33:26That's right.
33:27It's not like everyone hates insects from the bottom of their hearts.
33:32Thanks to the researchers' thoughts, a new product of a different genre was born.
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35:02I feel like my skin is happy.
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36:03The voice of the researchers has risen.
36:06They're nervous about developing a insect-free product.
36:12And the world's first prevention product,
36:16Insect Conners, has been created.
36:19But what does it mean to prevent insects?
36:23Insect Conners is a strange product.
36:26Insects don't come.
36:28It's different from Insect Conners.
36:30I think it's similar.
36:32Insect Conners is an insect killer.
36:38Prevention is not killing insects,
36:41but preventing them from coming.
36:43That's the idea of the product.
36:46By spreading effective ingredients into the air,
36:49insects that try to invade the room are removed.
36:53Insect Conners has a completely different mechanism from conventional insecticides.
37:01What kind of trouble did they have to face to complete the product?
37:06You hang it on the veranda,
37:08and hope that the insects that fly into the room won't come in.
37:12That's the starting point.
37:16If you actually hang it on the veranda,
37:20it won't come at all?
37:22You don't need a net?
37:24Basically, even if there is nothing physical,
37:27if you hang it on the veranda, you can avoid it.
37:30That's the effect.
37:32If insects don't come,
37:34because insects are also living things,
37:36they won't go where there is harm to their body, right?
37:39That's right.
37:40Are the ingredients the same or different?
37:42Pyrethrin is a natural ingredient.
37:45Based on that, various types of pyrethroids have been developed.
37:51One of the characteristics of pyrethroids is that
37:54if the concentration is high, insects will invade.
37:59If the concentration is low, insects will avoid it.
38:04That's a very high probability.
38:06That's right.
38:07Pyrethroids take advantage of that.
38:09Also, in the case of insect conners,
38:11you hang it on the veranda.
38:13That's the only way to spread the active ingredient around naturally.
38:18There are various types of pyrethroids,
38:20so we select those active ingredients.
38:24I see.
38:25What was difficult to develop?
38:28The characteristics of pyrethroids are that
38:30they can be disassembled quickly in the environment.
38:35On the other hand, in the case of insect conners,
38:37if it's a long one, you can hang it for a year.
38:40You can hang it outdoors for a long time.
38:45In the case of insect conners,
38:47you have to make sure that pyrethroids don't disappear
38:51in the blink of an eye.
38:53If it's a one-year trial period,
38:56you have to experiment for at least a year.
38:59That's a lot of work.
39:01That's right.
39:02Until now, a lot of developers have worked on insect conners.
39:09But if they don't come,
39:11the sales will drop, right?
39:14It will be a world where you can't get close to your home.
39:18Isn't that the opposite effect?
39:20If you kill the one you want to kill directly,
39:23you make it disappear.
39:24Rather than that,
39:26as a development field,
39:29we are sensitive to the needs of consumers in that era
39:32and make things.
39:36Insect conners were born with the aim of developing a new market called prevention,
39:41but there was no precedent,
39:43so the seeds of concern were how to sell them to the public.
39:51So Kincho set up a new strategy to supply insect conners.
39:58Insect Conners
40:06Today, we recommend a drink with collagen from Morinaga Seika.
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42:03Morinaga
42:06Mushi-Coners, a product that develops a new genre called prevention.
42:11How did it spread throughout the world
42:14when there was no precedent?
42:18When a new product is released,
42:20people don't know about it.
42:23So, even if it's on the shelves of a store,
42:27people don't know what it is.
42:30So, before it's on the shelves of a store,
42:33we have to raise the reputation to some extent.
42:37We have to make people know our name and our performance.
42:41In a short commercial,
42:43we're thinking about this desperately.
42:46So, when people see it,
42:48I think it'll be interesting.
42:52In order to spread Mushi-Coners to the world,
42:55we developed a commercial
42:57explaining the product,
42:59identifying the name,
43:01and discriminating against others.
43:04Ma'am, isn't it troublesome for bugs to come in?
43:07Huh?
43:08Mushi-Coners.
43:10Just hang it on the veranda.
43:12Bugs won't come into the room.
43:15Mushi-Coners?
43:16Yes, yes.
43:17Mushi-Coners.
43:18Mushi-Coners?
43:20Mushi-Coners.
43:21Mushi-Coners?
43:23My husband won't come home.
43:26I don't know about that.
43:28Mushi, U-turn on the veranda.
43:30Nervous Mushi-Coners.
43:32Liquid type at the entrance.
43:45Mushi, U-turn on the veranda.
43:47Nervous Mushi-Coners.
43:50In this world,
43:52there are Mushi-Coners and Mushi-Coners.
43:54There's something like Mushi-Coners.
43:57I see.
43:58My husband used to hang Mushi-Coners all the time.
44:03I see.
44:04But for the first time this year,
44:06he hung Mushi-Coners.
44:08Oh.
44:12He won.
44:13What did he win?
44:14Nervous Mushi-Coners.
44:18Let's go over the details.
44:20First,
44:21we want you to remember the name, Coners.
44:24That's why we're using the word, Coners.
44:27Next, we want you to remember the characteristics of the product.
44:30In short, it's an invisible amide.
44:32Isn't it easy to understand an invisible amide?
44:34Yes.
44:35I thought it was the name, but it's actually the name.
44:37The biggest part of the package is the name.
44:42If you don't recognize that,
44:45you'll have a hard time going to the amide section.
44:49I see.
44:50That's why we use the name, Mushi-Coners.
44:52It's a name that makes you think,
44:55I see.
44:56Third,
44:57when customers come in,
44:59they'll think,
45:01Mushi-Coners,
45:03and that's a problem.
45:04I see.
45:05There are exceptions in the world.
45:07That's why we use that name.
45:10You clearly said, you won.
45:12I won.
45:13I see.
45:14Yes.
45:15With this commercial strategy,
45:18Mushi-Coners' popularity rose rapidly.
45:21Mushi-Coners has become one of the flagship products
45:24of Kin-cho, which has produced various types since then.
45:28Kin-cho has been protecting our lives from parasites for more than 100 years.
45:37What kind of future does the top runner in the pesticide industry envision?
45:45Are there any parasites or insects that are in danger now?
45:49We've come to understand the cause of diseases at the genetic level.
45:53Recently, we've come to understand that it's a virus-related disease,
45:58so we've been multiplying it.
46:01Now, when you're bitten by SFTS,
46:05your blood glucose levels drop,
46:07and it's easier to bleed,
46:08so it's a highly self-inflicted disease.
46:11Until now, the cause of death was unknown,
46:14but recently,
46:15we've come to understand that it's SFTS
46:18from the analysis of DNA.
46:21Now, let's talk about environmental changes.
46:25There are more and more people buying pets.
46:28Birds are said to be carrying maggots.
46:33Birds go to parks, right?
46:36They drop maggots there,
46:38and the maggots go to grassy areas.
46:42Now, people are buying pets,
46:45and they have to take their dogs for a walk,
46:48so they take them to the park, right?
46:50Then, the dogs drop maggots,
46:53and people get closer to them.
46:55The way people live has changed,
46:58and there are more opportunities to come into contact with maggots.
47:03Until now, if you didn't go deep into the mountains,
47:07you wouldn't get bitten by maggots.
47:10But now, we know that there are diseases
47:13that multiply maggots,
47:15so we have to be careful not to get infected.
47:19There's news that the number of maggots is increasing.
47:24There used to be more in western Japan.
47:26That's right.
47:27The number of diseases is increasing in western Japan.
47:31People often say that viruses and bacteria have antibodies.
47:37Does that mean that bugs don't show up?
47:40We have to limit the number of bugs to a limited area,
47:44and we have to put a lot of pressure on the drugs.
47:47If we don't have the right conditions,
47:49it's hard to develop in that way.
47:52In Japan, it's a seasonal process.
47:55In winter, bugs are reset once in a while.
47:58That's the mechanism.
48:01Even if a few bugs with strong characteristics
48:04show up in the wild,
48:06they die in the natural environment.
48:09In the tropical area,
48:11bugs are produced all year round
48:14and the drugs are processed.
48:16Compared to that environment,
48:18in Japan, the risk of antibodies
48:21is not that high yet.
48:25That's the current situation.
48:27In areas where there are a lot of mosquitoes,
48:30it's important to be careful.
48:32Is there a lot of demand from overseas?
48:35There are no other countries in the world
48:38that sell as many items as we do.
48:41As you said,
48:43there is still not much demand from overseas.
48:49But I think there is a need.
48:52I think it's just the beginning.
48:55If that happens,
48:57there will be a huge increase in population in Southeast Asia.
49:02It's going to be a lot of trouble.
49:04That's right.
49:05If I say it directly.
49:07Overseas, there is still a slight resistance to insects.
49:12I think there are some places where it's okay to be there.
49:16But I don't want to see it like Japan.
49:19I think it's going to be like that.
49:22Are you going to air a commercial for an Indonesian woman?
49:27It seems like there are cases where the husband doesn't come back.
49:32We don't have much time left, but it's about time.
49:37Thank you for your valuable story.
49:42The seed of the future that the KAZURAZER marks at the end.
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53:00Danin is stronger than cockroaches.
53:04It is technically difficult to distinguish the appearance and the actual shape.
53:09I don't know where it is.
53:11I can't see it.
53:13I think it would be convenient if there was such a thing.
53:16I don't want Danin to be allergic to cockroaches.
53:24I want to make it come true.
53:38Next time on SNK.
53:41Street Fighter 2 is great.
53:43I'm angry.
53:45It's Neo Geo.
53:47At that time, I thought this was everything in the world.
53:50Every Monday at 11 p.m.
53:53If you want to watch the program again, please subscribe to the channel.