Smylie & Dude Perfect Talk the Evolution of Golf Content
Category
🥇
SportsTranscript
00:00There's so much golf content out there right now. There's all these different golf groups.
00:09There's players that are leaning into the golf content side as well. And even just the
00:14partners that these players have as well with their club companies, they are weaning into
00:19all this different type of content stuff. But you guys are kind of the OGs of all this.
00:24Where have you, from where y'all started to where you are now and how golf is kind of
00:28fit into that umbrella of content? What have you seen from the golf side and the content
00:35side and just where it's gone over the years? Yeah, I mean, it's really transformed. I mean,
00:42we've been doing it 15 years as of yesterday, which is crazy to think about. Yeah, when
00:50we first started, I mean, YouTube was very much a brand new thing, cat videos and, you
00:55know, nothing creative, by any means. And it's slowly has progressed. I mean, some of
01:03the golf content now, I mean, it's really, really good. But like the good you guys, I
01:07mean, Garrett's been doing golf stuff for years now, it feels like he was, you know,
01:12feel like eight, nine years ago, he's been doing this thing. And so I think it's kind
01:16of cool. It definitely like you said earlier, like it was an elitist sport, like I feel
01:2115 years ago. And there's always that, like, man, I don't know if I can walk into this
01:25country club or do this or, and I really feel like the content alone has kind of lowered
01:30that bar a little bit and made it more accessible. More people are playing, they're having more
01:34fun with it. It's not just a stuck up, like, you know, tuck your shirt in and, you know,
01:39right. Be proper and say the right things. Yeah. So I, I love what you know, all these
01:46other groups are doing on YouTube and other platforms. And I wish we could do it. We're
01:51just not, I'm just not a good enough golfer to do that. I mean, maybe people want to watch
01:5642 pucks. I don't know, maybe it's out there. I think too, back then when we first started
02:02YouTube was, which is crazy to think, but it was still small enough where it was so
02:06much harder to be like a niche creator like that in just golf. Because even back in the
02:12day, like we, we, they started playing in college. I grew up playing in elementary school.
02:18And so we we've always loved golf and loved golf content and making it. But early on,
02:23like that was some of our worst performing videos. And so that was why like the golf
02:27stereotypes was a big breakthrough for us after the basketball stereotype video. That
02:31was the second one that we did. The all sports golf video was huge. We did a video with Callaway
02:36and Jamie Sadlowski, like way back in the day. And that was like one of our first, like
02:40better performing pieces of golf content. And I think now it's progressed so far and YouTube is
02:46so big and there's such an audience now that you can be so specific in something like one sport
02:52and build an entire community and channel around it, which I think is awesome because we didn't
02:55really have that luxury back in the day. It was like broad appeal sports, broad appeal ideas for
03:00those first like two, three years to kind of get started. And man, it's awesome. Like how many
03:05groups are doing all that, all the golf content now. It's great.