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Global smartphone shipments grew 7.8% year-over-year to 289.4 million units in Q1 2024 according to preliminary IDC data. Samsung retook the top position with 20.8% market share, shipping 60.1 million smartphones in Q1 compared to Apple's 50.1 million units and 17.3% share. Xiaomi saw strong growth of 33.8% to ship 40.8 million units and become the third largest vendor globally. The recovery strengthens smartphone fundamentals like higher average selling prices as consumers keep devices longer.
Transcript
00:00It's Benzinga and here's what's on the block.
00:02Global smartphone shipments grew 7.8% year-over-year to 289.4 million units in Q1
00:092024, according to preliminary IDC data. Samsung retook the top position with 20.8% market share,
00:16shipping 60.1 million smartphones in Q1 compared to Apple's 50.1 million units and 17.3% share.
00:24Xiaomi saw strong growth of 33.8% to ship 40.8 million units and became the third-largest
00:30vendor globally. The recovery is strengthening smartphone fundamentals like higher average
00:35selling prices as consumers keep devices longer. Power dynamics among top vendors
00:40are shifting as players adjust strategies in the post-pandemic market environment.

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