ഇനി ബോക്സ് ഓഫിസ് വിജയം ആണ് ലക്ഷ്യം, OTT അല്ല | Vijay Babu On New Movie Releases
~CA.25~ED.22~HT.24~
~CA.25~ED.22~HT.24~
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00:00 If I had said that I am saying this at the best time,
00:03 when there is no connection in the theatre,
00:07 there is a valid point in that.
00:09 In the last 5 years of Malayalam cinema,
00:13 this is the biggest month that everyone is expecting.
00:18 It is very nice to hear that there is even a discussion like that.
00:25 How many movies have come out of the OTT in the last 6 months?
00:30 How many movies have come out?
00:32 Less than 60% of the movies have not come out on any platform.
00:40 Only the ones that have been accessed by the box office have come out.
00:43 Now the industry has completely changed.
00:45 Now think about the box office.
00:47 How much piracy has decreased in the last 3 years?
00:51 People know that this is a theatrically experienced movie.
00:57 This is not something that should be seen as pirated.
01:00 All the movies that are coming out are theatrically experienced.
01:04 There are few content movies that can be seen on other platforms.
01:08 This is not something that should be seen as pirated.
01:11 We are not discussing much about piracy now.
01:13 There is a good role for platforms like that.
01:17 When we gave distribution and marketing to good movies,
01:22 we saw a lot of successes.
01:26 I said that there should be foreign movies but
01:29 the space for Malayalam movies should be maintained.
01:32 So this is a month where we can release more good movies.
01:38 But the distribution banners are very few.
01:48 So we are putting a limit on that.
01:52 It's been so many years since Malayalam movies were released.
01:56 When we were discussing about OTT,
02:00 we saw that people were watching the movies in theatres.
02:06 So we thought that it should be a co-existence.
02:09 We can't change the terms of OTT just because few people think about it.
02:13 I am not a person who works in OTT.
02:15 So I shouldn't discuss about it.
02:17 But there are problems in this as a producer.
02:20 But our main aim is to make box office movies a success.
02:26 We should not watch movies that are meant for us only in box office.
02:31 Let the rest of the movies come.
02:34 Malayalam movies have been successful before rights and all.
02:38 I am the one who gave OTT to the first movie.
02:41 So all the movies that work in box office will get rights.
02:46 Movies that are made with rights will not be successful.
02:53 We have proved that.
02:55 Our main agenda is to make a change in this.
03:00 We should be able to speak from a point of strength.
03:05 We are not distributing only our movies.
03:09 If we want to speak from a stronger point,
03:14 we need to distribute and strengthen.
03:17 When I worked with KRG, I thought about all these.
03:20 All the areas of cinema.
03:23 I felt that KRG would balance what I lacked.
03:28 I know how much the distribution charges are for a small movie.
03:36 We need to make a change in that.
03:39 This is a debate that needs to be discussed.
03:43 We have been told by the producers.
03:48 Do you want to reduce the number of movies?
03:50 I am not saying that. It is just a co-existing.
03:54 I am not saying that we should reduce the number of movies.
03:58 Good movies will come in OTT or Satellite after the run.
04:03 That is a part of it.
04:06 I am not saying that we should stop it and focus on box office.
04:10 We should make movies that are made for box office.
04:14 When it succeeds, the rest will come automatically.
04:17 If we make movies thinking about these businesses,
04:21 it won't work.
04:24 It will become a complete industry.
04:28 Even when these problems come,
04:31 Shankaran will be back to the old reviews.
04:37 We will see how many people cooperate in that.
04:42 All the reviews will be released in February.
04:45 It will be released automatically.
04:48 If we don't get any problem, it will be like this.
04:54 The gap between the two weeks is a good thing for the movie industry.
05:02 If the releases of some of the movies are not good,
05:07 the show won't be able to run.
05:10 I am not saying that. We should see how many people cooperate.
05:14 It is only a small section that is a problem.
05:22 80-90% of the theaters are not cooperating.
05:27 That is why the theater industry is running well.
05:31 The theaters that are running now are going to the theaters.
05:36 We are doubtful if there is a summary.
05:41 Will there be any issues in the upcoming movies?
05:45 It is to avoid that.
05:48 I said it last month and you took a step.
05:51 If there is, I will stop working.
05:54 I will try to stop working.
05:58 I will stop working if I have to.
06:01 But I have to take the correct measures.
06:04 If I fall into that again,
06:08 I will study what my weakness is and take the correct measures.
06:17 If I feel that there is weakness in my distribution,
06:21 I will come to the point of strength.
06:23 I will think creatively or commercially.
06:26 I will think like-minded or collaborate with people who think better than me.
06:34 I will take that step.
06:36 I might make mistakes again.
06:39 I will stop working and dance.
06:42 We will correct that too.
06:45 It is a one year process.
06:47 We have to go to the casting of the upcoming movies.
06:51 It is a marketing step.
06:53 We will do 3 movies and see.
06:57 If there is any issue, we will correct it.
07:00 If it is correct, we will take it to the big screen.
07:03 We have the technology to do piracy.
07:07 We have an automatic in each movie.
07:10 We can know where it is going.
07:12 I just went to the court for the case of Aadu.
07:17 He might have cried.
07:19 In the case of a DVD smuggler.
07:21 We have a law system.
07:23 We cannot easily pirate a movie.
07:27 They have the technology.
07:29 We have advanced technology in cyber.
07:31 We have it in our team and cyber police.
07:34 It is working really well.
07:36 I think piracy is decreasing in Malayalam.
07:39 There are still other languages.
07:41 But in Malayalam...