Penny Pennington, Managing Partner at Edward Jones joined TheStreet to discuss how to lead with purpose.
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00:00 I've heard you talking about leading with purpose.
00:03 Can you talk to me a little bit about how that can be a strength in leadership?
00:07 Sure. Well, strength in leadership and strength in a competitive advantage for a company.
00:14 So our purpose is to partner for positive impact.
00:18 We say we are here to leave people in places better than when they found us and when we met them.
00:25 We improve the lives of our clients and our colleagues.
00:28 Together, we want to make a difference in communities and even society.
00:32 And so when we state that ambitious purpose, it sets us off in a strategic direction that results in success for our commercial enterprise.
00:42 And I'm not I'm not apologizing at all for having an ambitious purpose that fires our success commercially.
00:49 It helps us think of the possibilities and more people's lives. In fact, tens of millions of people's lives.
00:55 I heard somebody say recently that purpose is a great alarm clock.
01:00 And so in an environment where competitively you have to innovate and grow quickly, you have to test and learn new ideas.
01:06 You've got to you've got to access the marketplace and bring the best talent.
01:10 When we align our purpose as talented professionals.
01:14 Wow. We're we're unbeatable and unstoppable in serving more and more clients.
01:20 We are.
01:20 Thank you.
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