• last year
It truly is prime time for David Licauco. After cementing his status as a highly bankable actor with Maria Clara at Ibarra, the freshly minted leading man is enjoying his time under the spotlight, almost 10 years since he's debuted in the industry.

This new season of David is celebrated on the Preview October 2023 cover. Drawing inspiration from '80s and '90s action stars, we see the 29-year-old in dynamic moves and dapper outfits, commanding every scene with magnetic ease. Press play to find out what went down at the shoot!

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Transcript
00:00 [MUSIC PLAYING]
00:05 GMA's Maria Clara Tibara really did wonders
00:08 for the career of David Licauco.
00:10 So it might seem to many like he was an overnight success,
00:15 but he's actually been in the industry for almost a decade,
00:19 I believe.
00:19 It's been quite a long time coming for David,
00:23 but he's managed to reach a point in his career
00:26 where he is now the most bankable
00:28 leading man of his generation.
00:30 For the cover image, we chose something
00:34 that's dynamic, where you see him running towards the camera
00:37 wearing a suit paired with slippers.
00:40 Quite an unconventional look, but he managed to pull it off.
00:43 I think my favorite part about the cover look
00:46 was he's wearing this Tom Brown Hector dog
00:49 bag, which is super cute.
00:51 And it's quite hard to pull off.
00:54 But on David, it looks really good.
00:56 For the other layouts, he wore outfits from Prada, Boss,
01:00 Burberry, Calvin Klein, Massimo Dutti.
01:04 Overall, the idea was for him to exude this '80s, '90s action
01:11 star energy.
01:12 And he did it.
01:13 He understood the memo.
01:14 And when he was at the shoot, he was very much in character.
01:19 David is currently shooting for his teleserial.
01:22 And on the day of the shoot, they
01:25 wrapped up at 4 in the morning.
01:26 So he and our grooming contrib, Nathan Farallino,
01:31 only had a few hours of sleep.
01:33 But then when they went to the shoot, they were so game.
01:36 They were so energetic.
01:38 And it really reflects in the photos.
01:40 So one thing, it was really hot.
01:43 But what was so impressive was that during the shoot,
01:46 we didn't hear any complaint or anything whatsoever from David.
01:50 He was so game.
01:51 And we really appreciate that.
01:53 For this shoot, we were working with one
01:55 of our favorite photographers, Renzo Navarro.
01:57 And as always, he really makes sure
01:59 to go the extra mile to capture the scenes that
02:02 were included in the deck.
02:03 And you can say that it's almost serendipitous.
02:06 Our friends from Rocket Sets were
02:07 the ones who introduced us to the complex where we shot in.
02:12 The overall direction for our October cover shoot
02:14 is based on '90s Asian films and action films.
02:18 A lot of our references are based on old images
02:21 of Takeshi Kaneshiro.
02:23 We also reference stills from Asian films and animes.
02:27 For the photos, we really tried to achieve
02:29 a film-like treatment.
02:30 So the textures were really like screenshots from old movies.
02:35 And then we tried not to rely on studio lights.
02:39 We mainly used natural light.
02:41 So for each layout, the lighting was different.
02:43 The color treatment was different.
02:45 David reminds me a lot of those guys
02:50 you'd see in the hallways, those jocks
02:52 that run the school in their varsity jackets.
02:55 But he's anything but intimidating.
02:57 He's actually very endearing.
02:58 And that's what makes him such a charming personality nowadays.
03:03 Throughout the shoot, he would engage in small talk
03:05 as about our day, about our jobs.
03:08 And then during our interview, he
03:09 was very open about the showbiz industry
03:11 and how it works in certain ways.
03:14 He didn't mince words.
03:15 And I appreciated that because coming
03:17 from this guy who is a next-generation matinee idol,
03:21 as we said in the cover story, David really
03:23 does know his audience.
03:25 And he knows how to appeal to them in the best way he can.
03:28 And that's a good sign of someone who's going to last long.
03:31 [NON-ENGLISH SPEECH]
03:35 He's doing this because it's a job, of course.
03:36 But he's also doing this because he
03:38 knows what he can offer to the industry and to his audiences.
03:42 And it was a pretty fun conversation to have with him.
03:45 I got to really peel away at the layers
03:47 and see this David Lecalco who's, at the end of the day,
03:51 just an entrepreneur, a businessman,
03:53 but also someone who's just working towards their dreams,
03:56 someone who's not afraid to take risks,
03:58 and also someone who is just having fun with it.
04:01 So I was really lucky to see that side of David.
04:03 And I hope our audiences, you guys, our readers,
04:06 get to see it as well through the cover story,
04:08 through the images.
04:08 [MUSIC PLAYING]
04:12 (upbeat music)

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