(Adnkronos) - “Nel Forum Public Affairs 2023 abbiamo analizzato il tema della Corporate Political Responsibility attraverso quattro elementi - lobbing responsabile, policy aziendale, partecipazione al dibattito pubblico e welfare - essenziali nella logica data driven”. Così il CEO e Founding Partner di ADL Consulting, Claudio Di Mario, a margine del Forum Public Affairs 2023, tenutosi a Roma presso Palazzo Wedekind. “Nel corso del forum abbiamo presentato un nostro report nato dopo aver analizzato 18 aziende statunitensi. Un lavoro che ci ha permesso di mettere in luce, rispetto la CPR, i punti di contatto che hanno o che non hanno ancora strutturato. E’ uno stimolo anche per il dibattito italiano”, ha concluso.
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00:00 In the Public Affairs Forum 2023 of Comunicazione Italiana we will address the topic of corporate political responsibility,
00:05 a new dimension, we also find it interesting and strategic, compared to the most famous CSR, corporate social responsibility.
00:11 We will have four elements that somehow enrich the analysis, which are the one of the responsible lobbying,
00:17 the clear positioning of the company in relation to the debate and policies, the topic of participation in the public debate,
00:25 and finally the topic of welfare, how companies support the development of the territories in which they operate.
00:30 These four themes are also essential in a data-driven logic, which allows all companies to work in terms of reputation and transparency.
00:38 In the report we presented today, and the colleagues we discussed in this forum, we analyzed 18 US companies,
00:45 going to look at all the documentation, what we call DNF, non-financial documentation,
00:50 and trying to highlight, compared to the topic of corporate political responsibility,
00:55 the points of contact that these companies have and that they have not yet structured.
00:59 This is certainly a stimulus, a point, also in relation to the Italian debate,
01:03 and compared to the topics we have addressed today in the four panels here in the Public Forum of 2023.