• 3 years ago
Music for "Seduction" by Jean Baudrillard
read and realized by Steady Delta

"Seduction /simulacrum: communication as the functioning of the social within a closed circuit, where signs duplicate an undiscoverable reality. The social contract has become a "simulation pact" sealed by the media and the news. And nobody, one might add, is completely taken in : the news is experienced as an ambience, a service, or hologram of the social . The masses respond to the simulation of meaning with a kind of reverse simulation; they respond to dissuasion with disaffection, and to illusions with an enigmatic belief . It all moves around, and can give the impression of an operative seduction. But such seduction has no more meaning than anything else, seduction here connotes only a kind of ludic adhesion to simulated pieces of information, a kind of tactile attraction maintained by the models."

"One says that one is speaking, but by speaking one is only verifying the network and the fact that one is linked up with it . There is not even an "other" at the other end, for in a simple reciprocation of signals of recognition there is no longer an identifiable transmitter or receiver, but simply two terminals. The one terminal's signal to the other is merely an indication that something is going through and that, therefore, nothing is happening. Perfect dissuasion."

"Discursive duality and polarity have been succeeded by the digitality of data processing. The total ascendancy of the media and networks. The cold elevation of the electronic media, and of the mass itself as medium."

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