There are many reasons you might want to run an Instagram contest, whether you’re looking to quickly grow your online presence or simply want to give back to your followers.
But there are some rules and guidelines you need to keep in mind if you want to host an Instagram contest to ensure that it’s both legal and successful.
To help make sure you put on the best Instagram contest possible, we’ve put together this guide on how to run an Instagram contest that your audience will be excited to enter and share. Let’s dive in!
I am Raj Pavi, creator of AI Insider, an AI powered SEO Tool which we use inhouse to outrank any of your competition. If you have any digital marketing assistance, please dont hesitate to contact us. Our site is www.DCDigitlas.com
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Instagram contest rules
First things first, we need to go over Instagram’s rules and legalese. You may have noticed that most Instagram contests or giveaways come with an extra long caption with lots of fine print.
This is because Instagram has a lot of rules and guidelines in place to ensure they’re released from any liability in case any party doesn’t follow through with their end of the deal.
Here’s a quick summary of the most important points in Instagram’s contest rules:
You are responsible for the lawful operation of your Instagram contest.
Avoid inaccurate tagging in photos.
Include a complete release of Instagram by each entrant, as well as copy clearly outlining that your contest is in no way, shape or form sponsored by Instagram.
Instagram will not assist you with your contest.
You run an Instagram contest at your own risk.
You can read the full policy here, but basically, Instagram is making sure you know they’re not liable, and that you make sure your followers know that Instagram is not liable, regardless of how your contest pans out.
Instagram contest ideas and examples
So you’re ready to start planning for your Instagram contest. But how exactly do you want to have people enter, and what are the benefits for your overall marketing strategy? There are several different types of contests you could run, so we’ve put together a list of our favorites for you to choose from.
1. Like, comment and follow
One of the most popular methods of entry is to have people like your photo announcing your Instagram contest, leave a comment and follow your account in order to gain entry.
Here’s a great example of this type of Instagram contest put on by CAUSEBOX.
Simply name your prize, lay down the ground rules and watch the entries fly in. You can ask people to comment with why they should win, nominate someone to win or simply tag a friend to spread the word.
However, that last option is a great contest idea all on its own–read on for more ways to make tagging friends in contest work effectively.
2. Tag a friend
Want to really get the word out about your Instagram contest? Ask people to tag a friend when they enter! Users can tag as many friends as
But there are some rules and guidelines you need to keep in mind if you want to host an Instagram contest to ensure that it’s both legal and successful.
To help make sure you put on the best Instagram contest possible, we’ve put together this guide on how to run an Instagram contest that your audience will be excited to enter and share. Let’s dive in!
I am Raj Pavi, creator of AI Insider, an AI powered SEO Tool which we use inhouse to outrank any of your competition. If you have any digital marketing assistance, please dont hesitate to contact us. Our site is www.DCDigitlas.com
If you are new here, please consider subscribing.
Instagram contest rules
First things first, we need to go over Instagram’s rules and legalese. You may have noticed that most Instagram contests or giveaways come with an extra long caption with lots of fine print.
This is because Instagram has a lot of rules and guidelines in place to ensure they’re released from any liability in case any party doesn’t follow through with their end of the deal.
Here’s a quick summary of the most important points in Instagram’s contest rules:
You are responsible for the lawful operation of your Instagram contest.
Avoid inaccurate tagging in photos.
Include a complete release of Instagram by each entrant, as well as copy clearly outlining that your contest is in no way, shape or form sponsored by Instagram.
Instagram will not assist you with your contest.
You run an Instagram contest at your own risk.
You can read the full policy here, but basically, Instagram is making sure you know they’re not liable, and that you make sure your followers know that Instagram is not liable, regardless of how your contest pans out.
Instagram contest ideas and examples
So you’re ready to start planning for your Instagram contest. But how exactly do you want to have people enter, and what are the benefits for your overall marketing strategy? There are several different types of contests you could run, so we’ve put together a list of our favorites for you to choose from.
1. Like, comment and follow
One of the most popular methods of entry is to have people like your photo announcing your Instagram contest, leave a comment and follow your account in order to gain entry.
Here’s a great example of this type of Instagram contest put on by CAUSEBOX.
Simply name your prize, lay down the ground rules and watch the entries fly in. You can ask people to comment with why they should win, nominate someone to win or simply tag a friend to spread the word.
However, that last option is a great contest idea all on its own–read on for more ways to make tagging friends in contest work effectively.
2. Tag a friend
Want to really get the word out about your Instagram contest? Ask people to tag a friend when they enter! Users can tag as many friends as
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