The SINGLE BEST WAY To Establish Rapport When Starting Up An Online Business

  • 5 years ago
⇒ Starting up an online business? You MUST do this
⇒ This is the best way to establish rapport with paying clients!

In today’s session, I’m going to be showing you the best way to establish rapport with clients and build strong relationships. This works particularly well when you’re first starting up an online business, but also works for established businesses too.

Ready?

Okay, here it is…

You need to give something away for free!

Free gifts are a great way to get people interested in your new product or service. They’re also an integral way to gain the trust of a new client.

An example of this? Back in the day, I used to give away a free consultancy for client’s websites. I had a team look at their site and send them a video explaining how to solve the most noticeable issues on their website for free! You can devise your own strategy related to the business you’re starting out in — remember that what you give away has to demonstrate your key strengths and tie in with the product or service you’re offering.

When you give away free stuff you create value for your potential client. Even if they don’t come back again, out of all the people that receive your gift, you can be sure some will keep coming back for more!

Creating a positive feedback loop with a gift establishes rapport and trust with your client. It showcases your expertise and lets them know you will be providing value right from the start, even if they haven’t spent any money yet.

This sets a positive tone for the relationship, and gets them to realize that if you’re giving such great value for free, your paid stuff must be exceptional!

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