POPSUGAR Beauty

Anna Akana Explains How Changing Her Approach to Makeup Changed Her Life

This Gorgeous Pressed Flower Tattoo Takes Only Minutes to DIY

Will This Be the #1 Halloween Costume in the Country (Again)?

12 Amazing Ways to Use Aloe Vera in Your Beauty Routine

Why JoJo Used to Inject Herself to Get Skinny

4 Insanely Easy DIY Hair Masks For Anyone Who Loves Coconut Oil

6 Tips You Might Not Know For Looking (and Feeling) Better With a Hangover

Why You Should Love Your Natural Hair

Oil-Slick Lips Will Be Your New Beauty Obsession

Why Being a "Late Bloomer" Made This Woman More Successful

6 Foundation Commandments For Flawless Skin (That You'll Want to Use ASAP)

Freckle Love! How to Get In on the Faux Freckle Trend

How Discovering Makeup in Her 20s Literally Changed This Woman's Life

Instagram's Hottest Makeup Artist Turns Lips Into Masterpieces

If You Love The Little Mermaid, This Easy Manicure Is a Must

Celebrate Independence Day With These Star-Spangled Braids

"I Didn't See Beauty Icons Like Me Growing Up, So I Became One Myself"

8 Ways Argan Oil Makes You Naturally More Beautiful

Get an Awe-Inspiring Watercolor Tattoo Without the Commitment

This Is the Most Mesmerizing Eye Shadow Tutorial You Will See All Day

This Makeup Artist's Optical-Illusion Transformations Are Tripping Us Out

This Woman Took Charge After Being Judged by Her Looks

4 Wedding Manicure Shades to Try in 2016

Lip Stamping Will Be Your New Favorite Makeup Hack

Microcurrent Facials Are the Latest Craze For Glowing Skin

Bella Thorne on Loving Her Skin - Including Her Acne Scars

The Lip Gloss Bible: 3 Formulas You Need This Summer

Dermatologist-Approved DIYs That Save Your Skin After a Sunburn

How to Cover Up a Sunburn Without Irritating Your Skin

How Being the Only Black Girl in School Changed This Woman's Idea of Beauty