Monetizing Brands The Biggest Loser Way

Name: Monetizing Brands The Biggest Loser Way
Uploaded: 2009-12-15T20:03:52+00:00
Duration: 5 min 44 s
Channel: lrsconsulting
Description: The Biggest Loser is a successful NBC television show heading into it's 9th season in January 2010. In this video entry for the Regina Business Blog ( http://www.ReginaBusinessBlog.com ) I take a look at how The Biggest Loser is monetizing it's content through branding and licensing deals.

lrsconsulting

The Biggest Loser is a successful NBC television show heading into it's 9th season in January 2010. In this video entry for the Regina Business Blog ( http://www.ReginaBusinessBlog.com ) I take a look at how The Biggest Loser is monetizing it's content through branding and licensing deals.

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