The "Beatles Ashram" was cleaned with a little help from street artists. It now attracts lonely hearts seeking spiritual revolutions from all over the world. (via Brut UK)
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CreativityTranscript
00:00The reason why I got interested in Indian spirituality was because of George Harrison
00:23and the music and knowing that they came to Rishikesh.
00:52I hope they don't make it too lovely and perfect because you want to see that antiquity,
00:57that part of it that shows the history, but I can see how they want to also not keep it
01:04from totally deteriorating because it is a landmark and I think it's an important part
01:08of music history and an important part of history here.
01:23They came here.
01:24Actually, they came not to see me, but they came to see Dehradun and while passing by
01:29the door to the music store, they came right in, but they were very good to me.
01:34They were very polite, very nice, Mr. Singh, Mr. Singh, because they knew that we are called
01:41Mr. Singh, you know, they were aware of that.
02:04It created curiosity about Indian spirituality, yoga, meditation among foreign tourists and
02:14all.
02:15It completely transformed the tourism industry of Rishikesh.