The Sutherland in Telford, has had a gorgeous makeover since it was known as The White House. Listening to customers the food is as good as the decor too. Its now open for food and drink and soon to provide accommodation too.
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00:00So we're here at the Sutherland, formerly the White House, and hello sir, what's your name?
00:03My name's Martin, I'm Operations Manager for the Grill Pub Company.
00:07Fantastic looking place, you know, I've just come in and had a look around, it does kind of,
00:12it's so stylish. So it's undergone a bit of a renovation, it didn't used to look like this
00:17a couple of months ago. No, no, that's correct. So the Managing Director, Leon Burton, has spent,
00:24you know, just shy of a million pounds on transforming the White House Hotel,
00:29giving it a fresh new look. We've got rooms upstairs as well that we're hoping to open in
00:33the new year. So really put in fine dining on the map for for Moxton and Telford itself.
00:39Yeah, yeah, destination venue isn't it really? I mean when you look around this is, you know,
00:44it's worth traveling isn't it for a place like this? Absolutely, you know, even from, you know,
00:48the entrance and the car park in, we've had Water Fountain and we've got a, you know, a Koi Carp
00:52Fish Pond going on outside as well and the brand new Conservatory. So a lot of interesting social
00:58and eating spaces that, you know, will suit, you know, the elderly, middle-aged, all the young
01:05crabs coming in. Yeah. Putting our food hopefully all over Instagram and socials as well. So a lot
01:09of different spaces, big open fires, so really kind of putting ourselves out there on the map
01:16in terms of the fine dining experience. So how many rooms will you have in total when they kind
01:21of they all come on board? 27 eventually. We're hoping to open our first kind of batch, first 13
01:27or 14 rooms come the new year into January. Our builders have shifted upstairs now, so there's a
01:33few things going on and still some bodies on site making sure that they're ready and really the
01:41stylish sheet look we've got down here will just be echoed upstairs as well. Really,
01:46you know, luxurious accommodation available, you know, for locals and beyond. It's some lovely
01:52patterns and colours going on, isn't it? The deep rich greens, they really lend themselves well to
01:57this kind of a place. Yeah, yeah, you know, we've spent a lot of time and obviously a lot of money
02:01as well in terms of just getting it right and it's all about the detail. I come from an industry of
02:08managing private households and private jets etc. So, you know, for us it is all about the detail
02:13and the level of service and we're not we're not offering our service on an app and, you know,
02:17there's three people in the building, you know, we've got an experience management team, we've
02:21brought on locals, which some of we've retained from the White House as well. But, you know,
02:26experienced guys and girls that really know and have a passion for the industry and know what
02:32they're doing. So really putting all these kind of one percenters together and creating that
02:36that real kind of special experience. So is it all about the food or can people just pop in for a
02:42couple of drinks? The food is superb, we have a very extensive menu but, you know, we are welcoming,
02:47we've got one side of the restaurant just to serve those bar diners
02:54out in the conservatory as well. So we're welcoming everybody down, whether you're just
02:59coming for a casual drink after work or you're looking for a special occasion or family lunch,
03:03then we've got those spaces to cater for all kind of eventualities. Fantastic, well good
03:09luck in the venture. So it certainly looks amazing, so well done to you and the team.
03:13Thank you so much to Recruiting as well for those last little staff members as well, so anyone
03:18interested can find us either down here, give us a call or drop me an email. So it's the Rushton
03:26family? Yeah, the Rushton family. You having a little Christmas gathering? We only have one
03:32every couple of weeks. Oh do you? Oh that's nice, that's nice. Where have you come from then folks?
03:36Well, Sherry Fowles and there's St George's. Cool, so have you been in before when it was
03:42the White House? Yes. Now I never saw it as the White House, so I'm presuming it looks a bit
03:47different now. It's unrecognisable. I mean the White House was, when it first started. In its
03:53heyday it was lovely. It was really good, but it just went down and down. This is just another
03:58level. So did you know when you headed over here that it had a makeover? Oh yeah, I'm on
04:04your Facebook page. Well, what do you think? I mean, I think it's amazing.
04:17You've eaten as well then? Yeah. Cool, what did you have then? Seabass. Yeah, cool. And what about
04:22you guys? Yeah, that'll be me, the gammon, that's my staple. So yeah, you can put a thumbs up for
04:31the food as well then? Oh, absolutely. So it's not all style over substance, they can deliver as
04:36well on the table.