This online learning platform is attracting lakhs of young Indians with tech courses in local languages. This is how GUVI did it!
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00:00One of the first student is like Murugan, his name is.
00:09He was from a tied to city, when he came in, he was not able to afford anything.
00:15So after joining us, he first joined in Chennai, then he moved to Bangalore.
00:19Now right now he is staying in Boston.
00:26When I was working in Paypal, I went for Aluminium Mint, that is where I met my juniors to teach
00:49them.
00:50I started doing technology videos in native languages, in a mixed mode, Tunglish mode.
00:54Because I know they are pretty smart, but the content has to be in their own style.
00:59So that is where we started this.
01:12When we reached out to colleges, none of the colleges accepted us as a startup or a company.
01:18They wanted us as a training player, not as a learning partner.
01:22So when IITM became a part of us, they started recognizing and they started looking at us
01:27as an industry leader.
01:33All the founders are technology backed founders, we didn't know how to build a business.
01:48In the first five years of our journey, we literally went to every college and in all
01:55the colleges, we sit with at least all the students around six to eight days to understand
02:00whether something what we did is working.
02:06Zen course is a live class where it should not be like yet another degree where you come
02:10and enroll and then we take you on.
02:13It goes through a pre-boot process where you pay amount and then come and take the
02:18class, a kind of a trial class.
02:20If you like it, you can join us or we'll also do assessment based on the assessment, we'll
02:26allow you to run.
02:32We do it in nine different Indian languages, Tamil, Telugu, Hindi, Malayalam, Bengali, Marathi,
02:48Gujarati and Rajasthani and English as well.
02:51We also added three international languages, Vietnamese, Spanish and Swahili.
03:03In 24 hours, we taught A and ML to around six lakh people and in that around 1.2 lakh
03:10people got certified by Guinness World Record.
03:18In continuation with that, we are building a virtual avatar which will teach in your
03:23native language coding on your own style, in your own Tunglish or English way.
03:48This is the right time where you have to upskill yourself because so without skill, none of
04:05the companies right now are looking at it, like they don't even care about your degree
04:08or the pedigree where you are from.
04:10All they want is like a skill and outcome.
04:30Professionally it has helped me to transition from non-technical to technical data science
04:34role.
04:35There are interview sessions which GUI conducts like mock interview sessions that really helped
04:41me in understanding how real interviews are.
04:52One of the first student is like Murugan, his name is.
04:55He was from a tied to city, when he came in he was not able to afford anything, so after
05:01joining us he first joined in Chennai, then he moved to Bangalore, now right now he is
05:05staying in Boston.