How some YouTubers turned public spaces into prank stages for viral content, resulting in arrests.
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LifestyleTranscript
00:00An elderly man was riding his bicycle on a busy road in Jhansi when two men on a motorcycle
00:09sprayed white foam on him.
00:11Covered in foam and disoriented, the man continued riding his bicycle unable to see a thing.
00:16The two men on the bike laughed as they continued spraying foam on his face.
00:26The police said the incident took place near the elite Chitra Road flyover in Jhansi's
00:30Nawabad area.
00:32One of the two men was identified as YouTuber Vinay Yadav who is known to carry out pranks
00:37and stunts to go viral on social media.
00:52In India, the reel industry is currently valued at Rs 45,000 crore and by 2030, it is expected
00:59to reach Rs 1 lakh crore.
01:01According to a 2022 study by RedSeer Strategy, Indians, on an average, consume 38 minutes
01:07of short-form videos every day.
01:09Another study by Kalari Capital said that India has 8 crore reel creators.
01:14However, only 1.5 lakh make an earning from it.
01:17Of the 8 crore reel creators, only less than 1% have over 10 lakh followers.
01:22They have the potential to earn anywhere between Rs 20,000 and Rs 54 lakh.
01:27Such incidents of reel makers indulging in acts causing public nuisance are not strayed.
01:32Earlier in September, a video of a 23-year-old man lying motionless on a busy road in Kasganj
01:38pretending to be dead went viral.
01:40In the video, his body was seen covered with a white bedsheet, cotton stuffed in his nostrils
01:44and a flower garland around his neck.
01:47He was a YouTuber identified as Mukesh Kumar.
01:50Later in the video, it was seen that Kumar suddenly got up and burst into laughter.
02:20In another case, a Delhi man made a reel of him sitting on a chair in the middle of the
02:33road.
02:34He was arrested by the Delhi police soon after the video went viral.
02:37Despite strict action, the number of people making reels in public places has not decreased.
02:42Some have even lost their lives while making reels.
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