(Adnkronos) - In occasione della Giornata Mondiale dell’Ascolto, sono stati presentati i risultati della settima edizione dell’Osservatorio “Giovani e Sessualità”, ricerca che il Durex realizza in collaborazione con Skuola.net da oltre sei anni su un campione di 15.000 giovani tra gli 11 e i 24 anni. Dallo studio Durex emerge che i giovani si approcciano al sesso prematuramente. 1 su 10 ha, infatti, il suo primo rapporto sessuale prima dei 13 anni mentre, allo stesso tempo, i temi dell'affettività e della sessualità non vengono affrontati nelle famiglie italiane.
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00:00On the occasion of the World Hearing Day, Durex Italia presented at the Centro Milano pharmacy
00:10the results of the 7th edition of the Youth and Sexuality Observatory,
00:14a research that the brand has been carrying out in collaboration with Scuola.net for over 6 years
00:18on a sample of 15,000 young people between the ages of 11 and 24.
00:22The Observatory tells us that young Italians
00:26begin to have sexual intercourse more and more precociously.
00:30Even a young man out of 10 declares having had the first sexual intercourse before the age of 13.
00:36A situation that also involves families where the dialogue is not always open.
00:40This lack of dialogue is also found in families.
00:44In fact, the 2024 Observatory tells us that less than 4% of young people
00:50have received information from the family about the importance of the use of condoms.
00:56This means that we are not really giving the tools to our children, to our boys,
01:01to protect themselves and to be able to face a sexual life that is free, protected and conscious.
01:07In light of what has emerged from the Observatory, Durex intends to provide concrete help to families
01:12to improve the dialogue between parents and children through initiatives
01:16that fall under the broadest project of the brand, called A Luce Accese.
01:19We want to launch today, in the context of the World Hearing Day,
01:26two programs, two initiatives.
01:29The first is done with Serenis.
01:32Serenis is an online medical center
01:35which is based on a network of expert psychotherapists
01:44in the field of mental well-being.
01:47With Serenis, we give parents the opportunity to access free sessions
01:55with experienced psychotherapists.
02:00This gives the opportunity to create tools for a dialogue within families.
02:07The other initiative that we are launching today, in the context of the World Hearing Day,
02:12is the one with Edulia.
02:15Edulia is the Polo e-Tech of Encyclopedia Treccani.
02:20With them, we have created, always with the support of psychotherapists and expert psychologists,
02:29video pills that try to guide parents
02:36to create the right climate for a dialogue with their children,
02:41but also to try to answer questions that their children may have
02:47in the field of sexuality and affectivity,
02:50so as to create a dialogue, that dialogue that today does not exist in families.
02:55Durex projects are completely free and not linked to the purchase of products.
03:00Serenis and Durex, through the A Luce Accese project,
03:03try to give concrete help to families
03:06to talk about topics of sexual and affective education.
03:10They offer for free a first interview and a psychotherapy session
03:14to families and possibly children,
03:16to learn to talk openly and without embarrassment.
03:21To use the services, it is very simple,
03:23you just have to go to serenis.it.com and ask for your knowledge interview.