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Hear from Bruce Dell, founder of Axiom Holographics, creator of large-scale interactive holograms and holographic devices.

On the season 12 premiere of Entrepreneur Elevator Pitch, contestants hoping to transform their businesses and lives must convince a panel of elite investors that their dreams are worth making a reality.

And they only have 60 seconds to do it.

This season, the stakes are higher, and the deals are bigger — investors are ready to throw down to get their piece of the next world-changing idea.

Category

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News
Transcript
00:00Welcome to the elevator.
00:03Hello everybody. I'm from Australia. Thank you for having me here in your beautiful country.
00:08We've all seen holograms in movies. Holograms are objects that look real, but they're made out of laser light.
00:15Our company makes hologram equipment, and we opened the world's first hologram zoo.
00:20A hologram zoo is like a normal zoo, except all the animals are made out of laser light.
00:25In Australia, our trials have been highly profitable, and we're on track to sell 100 hologram zoos this year.
00:32It's a zoo.
00:34It's a zoo. Where was the numbers? Where was the valuation? Where was the revenue? Where was the ask? I don't understand.
00:41It's a pretty good pitch, though. I mean, aside from missing some of those small details.
00:45It's a hologram zoo.
00:47I love animals.
00:48But it's not real animals. It's a hologram zoo.
00:50Use your imagination.
00:56There's so many new businesses that are out there that are leveraging the world of artificial intelligence,
01:00but I never thought about holograms. Never thought about holograms.
01:05I'll make you an offer. 500,000 for 4%.
01:11Thank you for your very kind offer.
01:15Respectfully, I must decline.
01:18We would not be able to drop below 120 million valuation.
01:23So what's your offer back to me?
01:26Gamble 200 at the 120 million valuation.
01:31Maybe there'll be a better opportunity in the future for you to put in more as it's rising.
01:40Deal.
01:41Deal.
01:45It's a real handshake. He's real.
01:48I am very excited to have the deal with Dhani.
01:51We really, really needed someone in this country to be able to help us to navigate through it all.

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