• 2 months ago
Has enrolling in insurance become too much of a painful process? A number of Americans would rather deal with endless traffic than sit down and sort through insurance options.

The poll of 2,000 U.S. adults found 58% would more willingly experience a number of life’s annoyances if it meant never stressing about understanding insurance policies or enrollment processes ever again.

In addition to enduring endless traffic (13%), people said they would rather live with their parents again (22%), go to the concert of an artist they don’t like (22%) and even listen to one song on repeat for an entire year (14%).

Commissioned by UserTesting and conducted by Talker Research, the study aimed to understand the frictions people experience as insurance enrollment undergoes a digital revolution.

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