Taylor Swift’s iconic friendship bracelets just got a massive upgrade, thanks to the Indianapolis Children’s Museum. As Swift’s Eras Tour continues to be a cultural phenomenon, fans have embraced exchanging handmade bracelets inspired by her song “You’re On Your Own, Kid.” Ahead of her November concert in Indianapolis, the museum got in on the fun by adorning its giant dinosaur statues with their own friendship bracelets, featuring nods to Swift’s albums “1989” and “13.” The viral display is part of the museum’s upcoming friendship bracelet-making event happening this September.
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00:00Anyone who knows anything about Taylor Swift knows how big a deal friendship
00:04bracelets are in her fandom, but they just got even bigger. The Heiress Tour is
00:09arguably the biggest piece of Swift's pop culture legacy, with tens of
00:13thousands of fans packed into different venues each night, a culture of its own
00:17forms wherever Swift performs. Fans exchange handmade friendship bracelets
00:22at concerts, inspired by lyrics from Swift's song, You're On Your Own Kid, which
00:27make the friendship bracelets take the moment and taste it. The Heiress Tour is
00:31set to hit Indianapolis in early November, and to prep the city for the
00:35concert and show Taylor some love, the Indianapolis Children's Museum got
00:39creative. The outside of the museum is adorned with huge dinosaur statues, and
00:43this month they got Swiftified to honor the pop star. The dinos have their own
00:48friendship bracelets now, with one that reads 1989 and another that says 13, both
00:53names of Taylor Swift albums. The adorable display has gone viral online
00:57and was created to promote a friendship bracelet-making event the museum will be
01:01having on the 21st and 22nd of September.