iPhone 16 Pro - Apple - This is iPhone 16 Pro. Built for Apple Intelligence. A new powerful, private, personal, deeply integrated intelligence system to help you get things done effortlessly.
Powered by the new supercharged A18 Pro chip, with a faster Neural Engine, and an improved CPU and GPU. Which levels up both your iPhone and your gaming experience, offering our best-ever graphics performance.
Plus there’s an all-new camera system and an all-new way to control it. Use Camera Control to instantly access your camera, adjust settings, and take a photo.
And you can now shoot video in 4K 120 fps Dolby Vision to capture and edit stunningly cinematic slow motion.
Built with titanium. And featuring our thinnest borders for an even larger display.
iPhone 16 Pro is the most innovative, most powerful, and most intelligent iPhone ever. From the inside out.
Song: “Wingspan” by Dan Mufson
Powered by the new supercharged A18 Pro chip, with a faster Neural Engine, and an improved CPU and GPU. Which levels up both your iPhone and your gaming experience, offering our best-ever graphics performance.
Plus there’s an all-new camera system and an all-new way to control it. Use Camera Control to instantly access your camera, adjust settings, and take a photo.
And you can now shoot video in 4K 120 fps Dolby Vision to capture and edit stunningly cinematic slow motion.
Built with titanium. And featuring our thinnest borders for an even larger display.
iPhone 16 Pro is the most innovative, most powerful, and most intelligent iPhone ever. From the inside out.
Song: “Wingspan” by Dan Mufson
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TVTranscript
00:00It's built for Apple intelligence from the inside out.
00:13It has our most powerful pro chip and our most advanced camera system with an intuitive
00:21new camera control, plus thinner borders for our largest ever display.
00:29The next generation of iPhone starts now.
00:33This is iPhone 16 Pro with Apple intelligence.
00:37A new powerful private personal intelligence system deeply integrated into your phone and
00:44across your apps to help you get things done effortlessly.
00:48You can describe a photo you took years ago and Apple intelligence will find it.
00:56It'll summarize an email thread to give you the most important information and it gives
01:01Siri a richer understanding of you and what's on your iPhone.
01:04Find the podcast Marissa, no, Justin sent the other day.
01:08It can help you express yourself with the perfect Genmoji and make whatever you're writing
01:16more concise.
01:18All this and more powered by the supercharged A18 Pro with a new 16 core neural engine and
01:26the new six core GPU for enhanced graphics performance.
01:32It also drives the new camera control, a blend of hardware and software innovation.
01:39You can easily access your camera, change settings and take a photo.
01:45iPhone 16 Pro and Pro Max now come with a 5x telephoto camera, the longest optical zoom
01:51of any iPhone, as well as the 48 megapixel fusion camera.
01:55There's a 48 megapixel ultra wide camera for even higher resolution macro photography
02:01and next gen photographic styles means you can choose a style and then personalize it
02:06to your preferred aesthetic in a massive upgrade to pro filmmaking.
02:11You can now shoot 4K resolution at 120 frames per second in Dolby Vision so you can capture
02:20and edit cinematic slow motion.
02:23iPhone 16 Pro also comes equipped with studio quality mics while audio mix gives you more
02:28control to do things like optimize for voices.
02:31Intelligent, powerful, innovative, from the inside out, this is iPhone 16 Pro.