Open AI's New AI search engine,search GPT,is set to challenge Google's dominance by providing more organized and user friendly search results.
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00:00OpenAI has announced a new AI search engine called SearchGPT.
00:07Obviously, it's powered by AI and it's setting up to be a serious competitor to the likes of Google and Bing.
00:12Let's unpack what this means and why it's such a game changer.
00:15So, OpenAI is rolling out SearchGPT as a prototype to a select group of users and publishers.
00:21It's designed to combine the capabilities of OpenAI's AI models with real-time web searches.
00:27What's different here is that SearchGPT doesn't just spit out a list of links.
00:32It actually organizes the information and presents it in a more user-friendly way.
00:36Let me give you an example from OpenAI's blog post.
00:39Say you search for music festivals in Boone, North Carolina in August 2024.
00:44SearchGPT won't just throw a bunch of links at you.
00:47It'll give you a summary of the festivals it found, complete with little descriptions and links to the sources.
00:53They say their new search engine aims to make finding information online faster and more efficient.
00:58Everything is presented in a clear, conversational format, which makes the whole experience a lot more intuitive.
01:04OpenAI is planning to eventually integrate these search features directly into ChatGPT,
01:09which could be a major upgrade for users who already rely on ChatGPT for various tasks.
01:15Now, OpenAI is also addressing some of the major concerns that have come up with AI in Search.
01:20We've seen other AI search tools, like Google's AI Overviews and Perplexity, face backlash from publishers.
01:26These tools have been accused of taking content without proper attribution, which can hurt traffic and ad revenue for the original sites.
01:33But OpenAI is taking a different approach by partnering with publishers and giving them control over how their content is used.
01:42They've even got big names like The Wall Street Journal and The Atlantic on board, which speaks to the level of trust they're building.
01:49One of the standout features of SearchGPT is how it handles attributions.
01:54When you search for something, you get answers with clear, in-line citations and links to the original sources.
01:59This not only helps users know where the information is coming from, but also directs traffic back to the publishers.
02:05This move is directed at fostering a more symbiotic relationship between AI tools and content creators.
02:12In the early stages, only about 10,000 test users will have access to SearchGPT.
02:17OpenAI is using direct content feeds and working with third-party partners to build the search results.
02:22This approach is all about getting feedback and fine-tuning the system before a wider rollout.
02:28The idea is to make web searches not just faster, but also more accurate and reliable.
02:33Now, OpenAI's entry into the search market comes at a time when Google is facing significant challenges.
02:40The U.S. Department of Justice has an antitrust lawsuit against Google, accusing it of monopolizing the internet search industry.
02:47And this opens the door for competitors like SearchGPT to make a significant impact.
02:53Alphabet shares fell 3.6% in after-hours trading following OpenAI's announcement of SearchGPT.
03:02Google, which currently dominates the search market with about 90% of search engine traffic, is facing a direct challenge from OpenAI's latest innovation.
03:11This development highlights the growing competition in the AI search space, particularly between Microsoft-backed OpenAI and Google.
03:20Now, OpenAI's new SearchGPT is a perfect example of why you actually need to know how to use AI to stay relevant at work.
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04:40Alright, now, back to the unfolding story of AI-powered search engines.
04:45OpenAI's unveiling of Search GPT has been seen as a significant threat to Google's search dominance since the rise of Chat GPT in 2022.
04:54In response, Google has integrated AI features into its own search engine to fend off competition from rivals like Chat GPT and Perplexity, which is backed by Jeff Bezos.
05:05Despite these efforts, speculation about Alphabet's potential vulnerability to AI competition had not materialized,
05:11as evidenced by Alphabet's recent double-digit advertising revenue growth for its second quarter.
05:16Search GPT, however, represents a more direct and formidable challenge to Google than previous innovations.
05:22OpenAI described it as a prototype designed to combine the capabilities of their AI models with real-time web information,
05:29providing fast and timely answers with clear and relevant sources.
05:34Another really interesting aspect of Search GPT is the Visual Answers feature.
05:39While full details are still a bit unclear, it seems like this will involve AI-generated videos and images to enhance the search experience.
05:47This could be incredibly useful for visual learners or for topics that lend themselves well to graphical representations.
05:54OpenAI has been steadily moving towards tighter, real-time web integration for Chat GPT.
05:59GPT 3.5 was an early step in that direction with more current information.
06:03Then came the Browse with Bing feature, a basic implementation but a clear signal of their intent.
06:09Now, Search GPT takes a major leap by making AI a central part of how we search the web.
06:14It's evident that OpenAI doesn't just want to compete with existing search engines, they want to fundamentally redefine how we interact with online information.
06:22By making searches more conversational and seamlessly blending up-to-date web data, they aim to create a smoother, more efficient user experience.
06:31This prototype phase is critical for working out any kinks and ensuring the system functions well for a wide audience before a broader rollout.
06:38They are obviously taking the time to gather feedback, make adjustments, and deliver a polished product.
06:43It's clear now that Search GPT isn't just about finding information,
06:47it represents a reshaping of the entire search experience to be more engaging, visually compelling, and tightly interwoven with the ever-evolving web.
06:56So what's next for Search GPT?
06:58OpenAI plans to keep iterating and improving the experience, especially in areas like local information and e-commerce.
07:05They'll be seeking feedback from both users and publishers to make the service even better.
07:09If you're interested in trying it out, you can sign up for the waitlist on their website.
07:14This Search GPT release could really shake up the online search industry.
07:18With Google facing major antitrust lawsuits and new AI-powered search tools like Search GPT emerging,
07:24we're seeing big changes in how people will find and access information on the internet.
07:28This is an area that's heating up, so it's worth paying attention as things are about to get competitive and disruptive.
07:33Alright, now turning to a more critical matter, OpenAI is struggling with major financial problems.
07:39According to internal projections, the company is expected to lose a staggering $5 billion this year.
07:45That's right, $5 billion.
07:46To put that number into perspective, that's roughly the GDP of a small country.
07:50So what's going on?
07:51Well, it turns out that developing and maintaining AI models like Chat GPT is extremely expensive.
07:57The company needs to pay for massive amounts of computing power to process all the data and generate responses.
08:03And we're not talking about just any computers, we're talking about supercomputers that can handle enormous amounts of information.
08:10But that's not all.
08:11OpenAI has also been hiring a lot of new staff to help develop and improve its AI models.
08:16In fact, the company has doubled its workforce in the past year alone.
08:19And all those new employees come with a hefty price tag.
08:22Now, you might be wondering how OpenAI plans to make up for all these losses.
08:26Well, the company does generate some revenue from Chat GPT, but it's not nearly enough to cover its expenses.
08:32In fact, estimates suggest that Chat GPT only brings in around $100 million to $200 million per year.
08:40That's a tiny fraction of what OpenAI needs to break even.
08:43So who's footing the bill?
08:45Well, it turns out that Microsoft is providing subsidies to help cover its losses.
08:49But even with Microsoft's support, OpenAI is still struggling to find a way to make its business model work.
08:55The problem is that their primary focus is on research, not generating revenue.
09:00The company wants to push the boundaries of what's possible with AI, but that's a costly and time-consuming process.
09:06And while Chat GPT has been a huge success, it's still not clear how OpenAI plans to monetize it in the long term.
09:13This raises some serious questions about the future of OpenAI.
09:16Can the company find a way to make its business model work?
09:19Or will it continue to rely on Microsoft subsidies?
09:23And what happens if Microsoft decides to pull the plug?
09:25The truth is, OpenAI's struggles are a reminder that developing AI is incredibly challenging and expensive.
09:32It's not just a matter of throwing a bunch of money at the problem and hoping for the best.
09:36It takes time, effort, and resources to create AI models that are truly useful and effective.
09:42But despite these challenges, OpenAI is still pushing the boundaries of what's possible with AI.
09:47And that's something to be excited about.
09:49With its talented team and focus on research, OpenAI has the potential to make some truly groundbreaking discoveries.
09:56Alright, if you liked this video, please give it a thumbs up and subscribe for more AI updates.
10:01Share your thoughts in the comments below.
10:03Thanks for watching and I'll catch you in the next one.