Now that we’ve seen the Tesla Cybertruck
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MotorTranscript
00:00 (upbeat music)
00:02 - So the ultimate question with the Tesla Cybertruck
00:10 is who the hell is it for?
00:12 Who's gonna buy it?
00:13 How does it compare against, you know,
00:14 the traditional pickups like a Ford F-150,
00:16 Chevy Silverado, and the upcoming electric ones
00:18 like the Rivian R1T.
00:20 Price-wise, where do we think the Cybertruck's
00:22 gonna come in?
00:23 - Well, they've talked about some numbers, right?
00:26 - A 50 grand is what they have, Elon has said.
00:29 They also, this is the same man who said
00:31 the Model S would start at $45,000
00:33 and compete with the Ford Taurus, so.
00:36 - So I think that's probably the base entry level
00:39 of the vehicle, not the 450 mile range version.
00:41 - Right, I imagine a well-equipped Cybertruck
00:44 will be probably 75,000 or so, which is,
00:47 honestly, I mean, we get test F-150s and F-1500s
00:51 all the time that are in that price range.
00:54 - But it is hard to project because of this
00:56 manufacturing change, this radical change
00:59 in how they're building and how those economics work out.
01:02 Do you think the mainstream truck buyer
01:05 is going to, this will be on their radar screen?
01:08 - It'll definitely be on their radar screen
01:09 because they'll be talking crap about it
01:11 because it's not what they own,
01:13 what's in their driveway.
01:14 But that being said, if you can take off
01:16 your brand loyal goggles, I think I would be foolish
01:19 not to seriously consider it.
01:20 - I have a hard time envisioning this as a work truck
01:23 or a plumber or somebody like that.
01:25 But I do see it as a lifestyle vehicle.
01:27 - Totally.
01:28 - It's something that you just, it clicks.
01:30 You wanna be different, unique, maybe younger,
01:32 more open-minded about brands and ideas and drive trains.
01:35 And I could see it really working for that audience.
01:38 - Speaking as someone who's driven a handful
01:39 of pickup trucks for multiple years
01:42 for our Motor Trend Garage program,
01:44 I totally see its benefits in that regard.
01:47 It seems like it'd be very easy to drive around town.
01:48 You don't have any fuel economy penalties.
01:50 I can't tell you how sick of nine mile per gallon,
01:53 $100 tanks I got in the Ram Power Wagon.
01:55 So with similar capabilities, driving it around town,
01:57 having no punishment for having its big truck
02:00 is pretty great.
02:00 And the fact that it could, in theory,
02:02 do everything I wanted it to do off-road
02:04 or out in the middle of nowhere is pretty awesome.
02:06 - And it'll be interesting to see how it plays
02:08 in the same niche as the Rivian.
02:11 - Totally.
02:12 - The Rivian, by comparison, suddenly seems
02:14 very, very conventional and conservative.
02:15 I think some may look at the Tesla and go,
02:17 "Wow, that's astonishing, but I do want an electric truck."
02:21 The Rivian's a little more, I don't know.
02:23 - Or the electric F-150, which is coming.
02:25 - Well, that's another possibility.
02:26 - Yeah, and that's probably easier
02:27 for the average truck buyer to wrap their minds around.
02:29 - Yeah, exactly.
02:30 - But that being said, Tesla definitely has an advantage
02:32 in battery and motor technology that, frankly,
02:35 the Detroit Three haven't caught up to yet.
02:38 So that's the Tesla Cybertruck.
02:39 For more, read my article on MotorTrend.com,
02:42 or Kim's, but mine first.
02:44 (laughs)
02:47 (upbeat music)
02:50 (upbeat music)