The move to digital shopping shows no sign of slowing
The switch to online shopping increased during the pandemic and many have stuck with it as cost-of-living pressures bite. Digital retailers have all increased market share for groceries at the expense of the big supermarkets as people hunt around for the best deals.
Transcript
00:00 Sarah Woodland started buying her groceries online during COVID lockdowns and she's never
00:08 looked back. I can't remember the last time I actually went into a Woolworths. Instead,
00:13 she does 90% of her grocery shopping online, like many Australians. A UBS report found the number of
00:20 people turning to Amazon, Catch of the Day and IGA for their main online grocery shop has increased
00:26 compared to pre-pandemic, while fewer Australians are shopping at the two major supermarkets.
00:32 But it's still a growing part of their business. It used to be only about one or two percent of
00:37 retail sales for supermarkets. It's now close to eight to twelve percent. Amazon says it's had a
00:45 50% year-on-year increase on its subscription program. You know, it's toilet paper, it's tissues,
00:51 it's dishwasher tablets, it's beverages. Cost of living pressures are pushing customers to look for
00:56 better deals. We know that Australian families are doing it tough and accordingly they're shopping
01:01 around across multiple brands and also multiple channels. Low-cost supermarket Aldi recently told
01:08 a parliamentary inquiry it's considering entering the online grocery space. In a statement to the
01:14 ABC, Aldi clarified it won't be launching any online offering in the near term until it can
01:19 find a model that doesn't compromise its ability to deliver low prices. Sarah Woodland finds
01:25 shopping online more efficient and cheaper. I actually, it saves time because I have a list
01:32 of things that I want, I can get them to get it delivered next day. Convenience at a touch of a
01:39 button.
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