CUPRA Tavascan - “We pushed the boundaries without thinking about what people might say”

Every new model begins with an exercise in creativity by its designers. There are no limits. It has to stand out, catch you off guard, and lead the way for the brand’s future design. Perhaps that model will be an example of where the brand wants to go, or it may become something you can reach out and touch. This is the case of the CUPRA Tavascan. It was unveiled in 2019 at the Frankfurt Motor Show as a concept car that surprised with its bold lines and rule-breaking design. Four years later it once again astonished the world during its world premiere in Berlin, a model that hasn’t lost an ounce of its essence while maintaining CUPRA’s leitmotiv - if we can dream it, we can create it.