Grande has filed suit against the retail
company for trademark infringement. The 26-year-old singer
claims her name and likeness
were stolen to promote the
products of two companies: Forever 21 and Riley Rose — a beauty
company started by the daughters of
the founders of Forever 21. Grande claims that at
least 30 images and/or videos
were used to make customers
think she endorsed the products. According to Grande, Forever 21 approached
her in February to embark on a joint
marketing campaign, but she turned it down. The singer also states that the company
hired a model who looks like her and used
parts of her single, "7 Rings," to sell merchandise. Forever 21, who is also rumored to be
facing bankruptcy, has yet to comment.
company for trademark infringement. The 26-year-old singer
claims her name and likeness
were stolen to promote the
products of two companies: Forever 21 and Riley Rose — a beauty
company started by the daughters of
the founders of Forever 21. Grande claims that at
least 30 images and/or videos
were used to make customers
think she endorsed the products. According to Grande, Forever 21 approached
her in February to embark on a joint
marketing campaign, but she turned it down. The singer also states that the company
hired a model who looks like her and used
parts of her single, "7 Rings," to sell merchandise. Forever 21, who is also rumored to be
facing bankruptcy, has yet to comment.
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