What is Search Intent and why is it important for SEO?

Knowing and understanding user intent is crucial for SEO. SEO is all about optimizing your website and creating a high quality content to solve specific problems in your niche. And the best way to do that is by understanding the searcher’s intent. Google processes thousands of web search queries every second, and the job of the search engine is to interpret what the user is looking for. Your part is to ensure that your content is suitable enough to that search query.

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