• 6 years ago
Zee Music Company (ZMC) is an Indian music company, a subsidiary of Zee Entertainment Enterprises Ltd. It carries its business activities mainly from Mumbai. The company was formed in the year 2014 and within a short span of time has captured a major chunk of market shares in bollywood music
Zee Music Company is part of India's leading television media and entertainment companies. It is amongst the largest producers of Hindi programming in the world
History
During the launch of the company in 2014, Punit Goenka, CEO and Managing Director of Zee Entertainment Enterprises, the parent company of Zee Music Company said- " the music industry is a large playing field and there is scope to explore the opportunity in this market. Technology has also emerged as a key transformer of the music industry and digital revenues are driving growth in the market. Since we are a content company, it is essential to own intellectual property as content is the king."[1]

Since then, it has entered stiff competition against T-Series. The journey began with Hawaa Hawaai and since then, it has extended itself to various reprise and acoustic cover versions of its own songs. Some of its most successful music rights deals include those with Fox Star Studios, UTV Software Communications, Balaji Motion Pictures, Excel Entertainment, Viacom 18 Motion Pictures and Bhansali Productions.

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