It's time to smile

Despite difficult times, Smiley has always believed in the power of a smile to help manifest a better future.

As Smiley turns 50, we are encouraging everyone to find a reason – big or small – to smile. For us, smiling is a universally powerful way to cultivate more gratitude, compassion, and loving energy across the world.
Smiling is the ultimate expression of empathy and also spreads joy to those around us.

Our well-researched Smile Index reveals that while people have been smiling 60% less, over 80% say smiling actually improves their sense of wellbeing. This is also because the act of smiling can actively increase serotonin levels, which make us feel better.

Take the time to smile and stand as a force for good.