Corona Times Square "Pop-Up" Beach

Corona kicked off it's summer with their lagest promotion ever, by hosting a 24-hour beach party in New York City's Time Square. The beach included 30 tons of sand, palm trees, beach chairs and photo opportunities inside a 30 ft tall inflatable Corona Bottle.

This unique event kicked off Coronas Win a Beach Getaway summer promotion, which offers 1,000 prizes including 100 Grand Prize trips to Cancun, Mexico.

Produced by Mark Haefeli Productions