Grok AI Goes Desi: Hindi Slang Responses Delight Indian Users – Here's How and Why
Category
🗞
NewsTranscript
00:00Grok, the AI product from Elon Musk's X,
00:04is proving to be rather of a hit
00:06among social media platforms India uses.
00:09What has attracted attention
00:11is Grok's ability to chat in English,
00:14and also, many believe, to say some inconvenient truths
00:18that are otherwise avoided.
00:20Why is Grok becoming so popular as a social media user?
00:25Here is a report by our tech team's Cyrus John.
00:30Bro, there's a lot of pressure at work.
00:32Finish your work early and then let's have some fun.
00:35Okay, this isn't a sympathetic text by a friend of mine,
00:38but rather a reply by Grok AI.
00:41And AI is telling me to finish work ASAP
00:44so that I can have a little fun.
00:47And if you go online on X,
00:48you will find tons of examples like these
00:51where people are speaking with this AI,
00:53and the AI is replying in a very desi style,
00:56even with slang.
00:57And Indians are just loving it
01:00because they're able to talk to it
01:01with just like everyday language.
01:05But how is it doing that?
01:06Is there some sort of a desi code
01:08that's been embedded into Grok?
01:11And why are Indians liking this AI so much?
01:14Grok is an AI chatbot developed by XAI
01:20and Elon Musk Venture.
01:22The company recently introduced Grok 3,
01:25its smartest model as dubbed by Elon Musk.
01:30But beyond its conventional problem-solving,
01:32Indian users have found more entertaining ways
01:35of using Grok, like having fun conversations.
01:40An X user posted a screenshot of Grok replying in Hindi
01:44to questions like,
01:45Tu gaali de sakti hai?
01:48And this was Grok's response.
01:55And there are plenty of examples like these
01:57with Grok's desi style.
02:00Unhinged demeanor.
02:02But how is it mimicking this style?
02:05Grok has been trained on large sets of data on the internet.
02:10That also includes user posts and comments on X
02:14and even WhatsApp forwards from the web.
02:18Since Grok 3 is learning by reading what people post,
02:21it's able to mimic different personalities
02:24and respond as any desi person on the internet would.
02:29Just like if you wrote,
02:30Meri tabiya kharab hai on X,
02:32Grok is using that text in real time,
02:35learning its meaning and thinking of a reply.
02:39So if you're posting anything abusive or offensive,
02:42Grok can learn that too.
02:45Grok's able to do all this
02:46thanks to its adaptive language model
02:49that is trained using multiple languages and styles.
02:53So there's no desi code at work here,
02:56just a very smart AI
02:57that's able to analyze a lot of text data
03:01and speak this way.
03:04Other chatbots like ChatGPT also speak in Hindi,
03:07but don't have that flair
03:09and desi style of speaking like Grok.
03:12Guess that's why a lot of Indians
03:14are just loving Grok's replies.
03:20Not only that,
03:21Grok's unbiased and unhinged approach
03:24allows it to address some of the controversial topics.
03:28And people do love to talk about controversies, don't they?
03:31And Grok doesn't shy away from discussing politics.
03:36Grok 3's desi style is showing users
03:38a side of AI seen never before.
03:42But if AI is speaking this way now,
03:44imagine what conversations with machines
03:47are going to be like in the future.
03:49So in this particular example,
03:51I understand that all of the responses
03:53are written by AI,
03:55even if the Hindi sounds too good
03:57to be written by machine.
03:58But that's where the game is changing completely.
04:01Machines are getting smarter,
04:03which is why we also have to get smarter with them
04:05by what we consume online
04:07and what we post online as well.
04:09So be safe and please use AI responsibly.
04:14With Cyrus John Mudlali, Bureau Report, India Today.